Making mobile financial services stick: an empirical investigation into user attitudes and intentions for sustainable adoption
Purpose – This study examined the factors that affect attitudes and intentions for sustainable adoption of mobile financial services (MFS) in Nigeria. Design/methodology/approach – The study expands the Technology Acceptance Model (TAM) by incorporating constructs like perceived service quality, per...
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| Main Authors: | Labaran Isiaku, Abubakar Sadiq Muhammad, Dokun Oluwajana, Adacha Kwala |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Emerald Publishing
2024-11-01
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| Series: | Journal of Innovative Digital Transformation |
| Subjects: | |
| Online Access: | https://www.emerald.com/insight/content/doi/10.1108/JIDT-01-2024-0001/full/pdf |
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