Politically correct tourism discourse in airport websites guidelines for inclusive travelling

This work attempts to investigate inclusive discursive practices on the official websites of two European airports –namely Gatwick Airport and Orio al Serio International Airport – in order to explore how political correctness (PC), i.e. a contemporary sociolinguistic phenomenon pointing at transpar...

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Main Author: Elena Pasquini
Format: Article
Language:deu
Published: University of Ljubljana Press (Založba Univerze v Ljubljani) 2018-05-01
Series:Scripta Manent
Subjects:
Online Access:http://scriptamanent.sdutsj.edus.si/ScriptaManent/article/view/236
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author Elena Pasquini
author_facet Elena Pasquini
author_sort Elena Pasquini
collection DOAJ
description This work attempts to investigate inclusive discursive practices on the official websites of two European airports –namely Gatwick Airport and Orio al Serio International Airport – in order to explore how political correctness (PC), i.e. a contemporary sociolinguistic phenomenon pointing at transparency and inclusiveness in texts addressing disadvantaged categories, may influence tourism discourse. Chiefly, the analysis concerns online guidelines illustrating facilities for passengers with ‘special needs’, so as to shed light on whether and how undiscriminating language is employed to convey in the most neutral, accessible and thus persuasive way information to and about customers with ‘specific requirements’ within the realm of tourist communication. On this basis, the present study will be especially useful for pedagogical purposes, for professionals and students approaching the domain of tourism discourse and its discursive practices.
format Article
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institution Kabale University
issn 1854-2042
language deu
publishDate 2018-05-01
publisher University of Ljubljana Press (Založba Univerze v Ljubljani)
record_format Article
series Scripta Manent
spelling doaj-art-28180ae3e9c547e3bcb53e741c34b1bb2025-01-02T00:04:34ZdeuUniversity of Ljubljana Press (Založba Univerze v Ljubljani)Scripta Manent1854-20422018-05-011212137169Politically correct tourism discourse in airport websites guidelines for inclusive travellingElena Pasquini0University of PalermoThis work attempts to investigate inclusive discursive practices on the official websites of two European airports –namely Gatwick Airport and Orio al Serio International Airport – in order to explore how political correctness (PC), i.e. a contemporary sociolinguistic phenomenon pointing at transparency and inclusiveness in texts addressing disadvantaged categories, may influence tourism discourse. Chiefly, the analysis concerns online guidelines illustrating facilities for passengers with ‘special needs’, so as to shed light on whether and how undiscriminating language is employed to convey in the most neutral, accessible and thus persuasive way information to and about customers with ‘specific requirements’ within the realm of tourist communication. On this basis, the present study will be especially useful for pedagogical purposes, for professionals and students approaching the domain of tourism discourse and its discursive practices.http://scriptamanent.sdutsj.edus.si/ScriptaManent/article/view/236political correctness, tourism discourse, airport website guidelines, inclusive travelling, passengers with special needs, unbiased language
spellingShingle Elena Pasquini
Politically correct tourism discourse in airport websites guidelines for inclusive travelling
Scripta Manent
political correctness, tourism discourse, airport website guidelines, inclusive travelling, passengers with special needs, unbiased language
title Politically correct tourism discourse in airport websites guidelines for inclusive travelling
title_full Politically correct tourism discourse in airport websites guidelines for inclusive travelling
title_fullStr Politically correct tourism discourse in airport websites guidelines for inclusive travelling
title_full_unstemmed Politically correct tourism discourse in airport websites guidelines for inclusive travelling
title_short Politically correct tourism discourse in airport websites guidelines for inclusive travelling
title_sort politically correct tourism discourse in airport websites guidelines for inclusive travelling
topic political correctness, tourism discourse, airport website guidelines, inclusive travelling, passengers with special needs, unbiased language
url http://scriptamanent.sdutsj.edus.si/ScriptaManent/article/view/236
work_keys_str_mv AT elenapasquini politicallycorrecttourismdiscourseinairportwebsitesguidelinesforinclusivetravelling