Does Eco-label Format Influence Consumers’ Valuation of Fruit-Producing Plants?
Consumer demand for environmentally friendly products has increased, and consumers are willing to pay more for environmentally friendly fruit-producing plants. With the increased demand, however, the number and variety of eco-labels describing the environmentally friendly qualities of plants has al...
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Main Authors: | Hayk Khachatryan, Alicia Rihn, Xuan Wei |
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Format: | Article |
Language: | English |
Published: |
The University of Florida George A. Smathers Libraries
2020-02-01
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Series: | EDIS |
Online Access: | https://journals.flvc.org/edis/article/view/116039 |
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