Impact of human capital on sales performance. A case study in the new normality

The impact of human capital on performance has been widely accepted in academia; However, with the arrival of the covid-19 pandemic, altering the existing status quo, new approaches are necessary to confirm or refute what was previously establis-hed with hard data. Thus, this research aims t...

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Main Authors: Miriam Rodríguez Vargas, Bernardo Nahuat Román, Mirna Leticia Santoyo Caamal
Format: Article
Language:English
Published: Universidad Autónoma de Tamaulipas 2024-06-01
Series:Revista de Psicología y Ciencias del Comportamiento de la Unidad Académica de Ciencias Jurídicas y Sociales
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Online Access:https://revistapcc.uat.edu.mx/index.php/RPC/article/view/459/437
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author Miriam Rodríguez Vargas
Bernardo Nahuat Román
Mirna Leticia Santoyo Caamal
author_facet Miriam Rodríguez Vargas
Bernardo Nahuat Román
Mirna Leticia Santoyo Caamal
author_sort Miriam Rodríguez Vargas
collection DOAJ
description The impact of human capital on performance has been widely accepted in academia; However, with the arrival of the covid-19 pandemic, altering the existing status quo, new approaches are necessary to confirm or refute what was previously establis-hed with hard data. Thus, this research aims to de-termine with hard data the impact of human capital on sales performance in the new normality. In Sep-tember 2021, a survey was conducted of 82 wor-kers from a large company in southern Tamaulipas and multiple linear regression confirmed the impact of human capital through experience and formal education on sales performance. The main contribution of the present work is that it leaves a mark on this line of knowledge in the context of the new normality, in addition, it can serve as a reference for new personnel hiring in current times.
format Article
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institution Kabale University
issn 2007-1833
language English
publishDate 2024-06-01
publisher Universidad Autónoma de Tamaulipas
record_format Article
series Revista de Psicología y Ciencias del Comportamiento de la Unidad Académica de Ciencias Jurídicas y Sociales
spelling doaj-art-249019c60cc746afa112c2da419266012025-08-20T03:45:06ZengUniversidad Autónoma de TamaulipasRevista de Psicología y Ciencias del Comportamiento de la Unidad Académica de Ciencias Jurídicas y Sociales2007-18332024-06-01151725https://doi.org/10.29059/rpcc.20240601-169Impact of human capital on sales performance. A case study in the new normality Miriam Rodríguez Vargas 0 Bernardo Nahuat Román 1 Mirna Leticia Santoyo Caamal 2 Profesora-investigadora de tiempo completo de la Universidad Autónoma de Tamaulipas. Profesor-investigador de tiempo completo de la Universidad Autónoma de Tamaulipas. Profesora-investigadora de tiempo completo de la Universidad Autónoma de Tamaulipas. The impact of human capital on performance has been widely accepted in academia; However, with the arrival of the covid-19 pandemic, altering the existing status quo, new approaches are necessary to confirm or refute what was previously establis-hed with hard data. Thus, this research aims to de-termine with hard data the impact of human capital on sales performance in the new normality. In Sep-tember 2021, a survey was conducted of 82 wor-kers from a large company in southern Tamaulipas and multiple linear regression confirmed the impact of human capital through experience and formal education on sales performance. The main contribution of the present work is that it leaves a mark on this line of knowledge in the context of the new normality, in addition, it can serve as a reference for new personnel hiring in current times.https://revistapcc.uat.edu.mx/index.php/RPC/article/view/459/437human capitalsales performanceformal educationexperiencenew normality
spellingShingle Miriam Rodríguez Vargas
Bernardo Nahuat Román
Mirna Leticia Santoyo Caamal
Impact of human capital on sales performance. A case study in the new normality
Revista de Psicología y Ciencias del Comportamiento de la Unidad Académica de Ciencias Jurídicas y Sociales
human capital
sales performance
formal education
experience
new normality
title Impact of human capital on sales performance. A case study in the new normality
title_full Impact of human capital on sales performance. A case study in the new normality
title_fullStr Impact of human capital on sales performance. A case study in the new normality
title_full_unstemmed Impact of human capital on sales performance. A case study in the new normality
title_short Impact of human capital on sales performance. A case study in the new normality
title_sort impact of human capital on sales performance a case study in the new normality
topic human capital
sales performance
formal education
experience
new normality
url https://revistapcc.uat.edu.mx/index.php/RPC/article/view/459/437
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AT bernardonahuatroman impactofhumancapitalonsalesperformanceacasestudyinthenewnormality
AT mirnaleticiasantoyocaamal impactofhumancapitalonsalesperformanceacasestudyinthenewnormality