Impact of Green Banking Practices in Enhancing Customer Loyalty: Insights from Banking Sector Customers

Impact of Green Banking Practices in Enhancing Customer Loyalty: Insights from Banking Sector Customers

Green banking practices have emerged as a pivotal strategy in fostering sustainability within the financial sector. This study examines the influence of green banking practices on customer loyalty in Nepal's banking industry, emphasizing key determinants that shape environmentally responsible c...

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Bibliographic Details
Main Authors:	Gyan Mani Adhikari, Nabin Sapkota, Devendra Parajuli, Ganesh Bhattarai
Format:	Article
Language:	English
Published:	Academic Research and Publishing UG 2025-03-01
Series:	Financial Markets, Institutions and Risks
Subjects:	green banking practices sustainable finance green loyalty green image green trust structural equation modeling
Online Access:	https://armgpublishing.com/wp-content/uploads/2025/04/FMIR_1_2025_12.pdf
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