Analysis of the Relationship between Risk Perception and Willingness to Pay for Nuclear Power Plant Risk Reduction

With the adoption of new technologies, more risk is introduced into modern society. Important decisions about new technologies tend to be made by specialists, which can lead to a mismatch of risk perception between citizens and specialists, resulting in high social cost. Using contingent valuation m...

Full description

Saved in:
Bibliographic Details
Main Authors: Mirae Yun, Sang Hun Lee, Hyun Gook Kang
Format: Article
Language:English
Published: Wiley 2016-01-01
Series:Science and Technology of Nuclear Installations
Online Access:http://dx.doi.org/10.1155/2016/6293758
Tags: Add Tag
No Tags, Be the first to tag this record!
_version_ 1832563002632568832
author Mirae Yun
Sang Hun Lee
Hyun Gook Kang
author_facet Mirae Yun
Sang Hun Lee
Hyun Gook Kang
author_sort Mirae Yun
collection DOAJ
description With the adoption of new technologies, more risk is introduced into modern society. Important decisions about new technologies tend to be made by specialists, which can lead to a mismatch of risk perception between citizens and specialists, resulting in high social cost. Using contingent valuation methods, this paper analyzes the relationship between willingness to pay (WTP) and the factors expressed through people’s image of nuclear power plants (NPP), their perception of NPP safety, and how these can be affected by their scientific background level. Results indicate that groups with a high scientific background level tend to have low risk perception level, represented through their image and safety levels. Further, the results show that mean WTP is dependent on scientific background and image levels. It is believed that these results could help decision makers address the mismatch of trust between the public and specialists in terms of new policy.
format Article
id doaj-art-209d7758ae66459295938207d7698394
institution Kabale University
issn 1687-6075
1687-6083
language English
publishDate 2016-01-01
publisher Wiley
record_format Article
series Science and Technology of Nuclear Installations
spelling doaj-art-209d7758ae66459295938207d76983942025-02-03T01:21:10ZengWileyScience and Technology of Nuclear Installations1687-60751687-60832016-01-01201610.1155/2016/62937586293758Analysis of the Relationship between Risk Perception and Willingness to Pay for Nuclear Power Plant Risk ReductionMirae Yun0Sang Hun Lee1Hyun Gook Kang2Department of Nuclear and Quantum Engineering, KAIST, 291 Daehak-ro, Yuseong-gu, Daejeon 305-701, Republic of KoreaDepartment of Nuclear and Quantum Engineering, KAIST, 291 Daehak-ro, Yuseong-gu, Daejeon 305-701, Republic of KoreaDepartment of Nuclear and Quantum Engineering, KAIST, 291 Daehak-ro, Yuseong-gu, Daejeon 305-701, Republic of KoreaWith the adoption of new technologies, more risk is introduced into modern society. Important decisions about new technologies tend to be made by specialists, which can lead to a mismatch of risk perception between citizens and specialists, resulting in high social cost. Using contingent valuation methods, this paper analyzes the relationship between willingness to pay (WTP) and the factors expressed through people’s image of nuclear power plants (NPP), their perception of NPP safety, and how these can be affected by their scientific background level. Results indicate that groups with a high scientific background level tend to have low risk perception level, represented through their image and safety levels. Further, the results show that mean WTP is dependent on scientific background and image levels. It is believed that these results could help decision makers address the mismatch of trust between the public and specialists in terms of new policy.http://dx.doi.org/10.1155/2016/6293758
spellingShingle Mirae Yun
Sang Hun Lee
Hyun Gook Kang
Analysis of the Relationship between Risk Perception and Willingness to Pay for Nuclear Power Plant Risk Reduction
Science and Technology of Nuclear Installations
title Analysis of the Relationship between Risk Perception and Willingness to Pay for Nuclear Power Plant Risk Reduction
title_full Analysis of the Relationship between Risk Perception and Willingness to Pay for Nuclear Power Plant Risk Reduction
title_fullStr Analysis of the Relationship between Risk Perception and Willingness to Pay for Nuclear Power Plant Risk Reduction
title_full_unstemmed Analysis of the Relationship between Risk Perception and Willingness to Pay for Nuclear Power Plant Risk Reduction
title_short Analysis of the Relationship between Risk Perception and Willingness to Pay for Nuclear Power Plant Risk Reduction
title_sort analysis of the relationship between risk perception and willingness to pay for nuclear power plant risk reduction
url http://dx.doi.org/10.1155/2016/6293758
work_keys_str_mv AT miraeyun analysisoftherelationshipbetweenriskperceptionandwillingnesstopayfornuclearpowerplantriskreduction
AT sanghunlee analysisoftherelationshipbetweenriskperceptionandwillingnesstopayfornuclearpowerplantriskreduction
AT hyungookkang analysisoftherelationshipbetweenriskperceptionandwillingnesstopayfornuclearpowerplantriskreduction