"The Needs of Consumers Oblige": Daily Problems and Criticism of the System in Public Letters in the 1960s and 1980s
This article examines public letters as an expression of everyday household problems and practices. The sources used are those letters from among the archival materials of the Tartu Retail Trade Association and the Tallinn Markets Administration that have survived from the 1960s and 1980s. Using qua...
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| Format: | Article |
| Language: | English |
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Sciendo
2011-05-01
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| Series: | Journal of Ethnology and Folkloristics |
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| Online Access: | https://www.jef.ee/index.php/journal/article/view/60 |
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| _version_ | 1832570755682926592 |
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| author | Reet Ruusmann |
| author_facet | Reet Ruusmann |
| author_sort | Reet Ruusmann |
| collection | DOAJ |
| description | This article examines public letters as an expression of everyday household problems and practices. The sources used are those letters from among the archival materials of the Tartu Retail Trade Association and the Tallinn Markets Administration that have survived from the 1960s and 1980s. Using qualitative thematic analysis, I examine the points of criticism that have arisen in connection with retail trade and the (deficit) reality behind it, along with specific behavioural practices. In addition, my aim is to show the relations between individuals and the state, and their dynamics, by presenting criticism with the help of discourse analysis. |
| format | Article |
| id | doaj-art-1d9da59321c74bf9b8368c1350e75a83 |
| institution | Kabale University |
| issn | 1736-6518 2228-0987 |
| language | English |
| publishDate | 2011-05-01 |
| publisher | Sciendo |
| record_format | Article |
| series | Journal of Ethnology and Folkloristics |
| spelling | doaj-art-1d9da59321c74bf9b8368c1350e75a832025-02-02T14:00:06ZengSciendoJournal of Ethnology and Folkloristics1736-65182228-09872011-05-014211513558"The Needs of Consumers Oblige": Daily Problems and Criticism of the System in Public Letters in the 1960s and 1980sReet Ruusmann0University of TartuThis article examines public letters as an expression of everyday household problems and practices. The sources used are those letters from among the archival materials of the Tartu Retail Trade Association and the Tallinn Markets Administration that have survived from the 1960s and 1980s. Using qualitative thematic analysis, I examine the points of criticism that have arisen in connection with retail trade and the (deficit) reality behind it, along with specific behavioural practices. In addition, my aim is to show the relations between individuals and the state, and their dynamics, by presenting criticism with the help of discourse analysis.https://www.jef.ee/index.php/journal/article/view/60public lettersmature socialismpractices of everyday lifesystem of commercegoods in short supply |
| spellingShingle | Reet Ruusmann "The Needs of Consumers Oblige": Daily Problems and Criticism of the System in Public Letters in the 1960s and 1980s Journal of Ethnology and Folkloristics public letters mature socialism practices of everyday life system of commerce goods in short supply |
| title | "The Needs of Consumers Oblige": Daily Problems and Criticism of the System in Public Letters in the 1960s and 1980s |
| title_full | "The Needs of Consumers Oblige": Daily Problems and Criticism of the System in Public Letters in the 1960s and 1980s |
| title_fullStr | "The Needs of Consumers Oblige": Daily Problems and Criticism of the System in Public Letters in the 1960s and 1980s |
| title_full_unstemmed | "The Needs of Consumers Oblige": Daily Problems and Criticism of the System in Public Letters in the 1960s and 1980s |
| title_short | "The Needs of Consumers Oblige": Daily Problems and Criticism of the System in Public Letters in the 1960s and 1980s |
| title_sort | the needs of consumers oblige daily problems and criticism of the system in public letters in the 1960s and 1980s |
| topic | public letters mature socialism practices of everyday life system of commerce goods in short supply |
| url | https://www.jef.ee/index.php/journal/article/view/60 |
| work_keys_str_mv | AT reetruusmann theneedsofconsumersobligedailyproblemsandcriticismofthesysteminpubliclettersinthe1960sand1980s |