Artificial intelligence in wellbeing services counties: management and experts’ perspectives on opportunities, challenges and AI readiness

Artificial intelligence (AI) can be used to enhance healthcare efficiency and quality. New generative AI (GenAI) and large language models (LLM) offer novel opportunities for AI applications. This study examines management and expert perceptions of AI implementation opportunities and challenges in...

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Main Authors: Marketta Niemelä, Tommi Kemppainen, Jenny Vuollet
Format: Article
Language:English
Published: Finnish Social and Health Informatics Association 2025-04-01
Series:Finnish Journal of eHealth and eWelfare
Subjects:
Online Access:https://journal.fi/finjehew/article/view/155471
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author Marketta Niemelä
Tommi Kemppainen
Jenny Vuollet
author_facet Marketta Niemelä
Tommi Kemppainen
Jenny Vuollet
author_sort Marketta Niemelä
collection DOAJ
description Artificial intelligence (AI) can be used to enhance healthcare efficiency and quality. New generative AI (GenAI) and large language models (LLM) offer novel opportunities for AI applications. This study examines management and expert perceptions of AI implementation opportunities and challenges in wellbeing services counties (WSCs), which are the responsible providers of healthcare and social welfare services in their region in Finland. A qualitative interview study was conducted in two phases from Nov 2023 to Feb 2024. First, 28 participants were interviewed semi-structurally. Thematic analysis was used to identify potential AI use cases, main use contexts, and related benefits and challenges. Second, 16 participants (14 new persons and two already interviewed) validated the results in four group interviews and prioritised the use contexts by their potential for WSCs. The framework of Roppelt and colleagues was used to analyse the AI readiness of WSCs. Six AI use contexts were identified and prioritised: 1. Clinical healthcare, 2. Patient interaction and self-care, 3. Support services, 4. Management, 5. Preventive healthcare, 6. Social welfare services. AI readiness should be increased by the government by supporting organisational collaboration, experience sharing and regulatory interpretation. Healthcare organisations need to improve AI competence and skills at all levels. Regulation and WSC culture not supporting experimentation were identified as main challenges for broader AI implementation. AI particularly GenAI, is seen as a promising technology to address workload, financial, and service demand challenges in WSCs. Challenges can be mitigated through focused collaboration and actions within and between stakeholder organisations. AI implementation research in healthcare should consider the rapid development of AI, including increasingly human-like behaviour and integration into physical robots.
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spelling doaj-art-1d8eddb81e8f4928b20135020ca0cd1e2025-08-20T03:08:36ZengFinnish Social and Health Informatics AssociationFinnish Journal of eHealth and eWelfare1798-07982025-04-0117110.23996/fjhw.155471Artificial intelligence in wellbeing services counties: management and experts’ perspectives on opportunities, challenges and AI readinessMarketta Niemelä0Tommi Kemppainen1Jenny Vuollet2Nordic Healthcare Group Oy, Espoo; Faculty of Medicine and Health Technology, Tampere University, TampereNordic Healthcare Group Oy, EspooDigiFinland Oy, Helsinki Artificial intelligence (AI) can be used to enhance healthcare efficiency and quality. New generative AI (GenAI) and large language models (LLM) offer novel opportunities for AI applications. This study examines management and expert perceptions of AI implementation opportunities and challenges in wellbeing services counties (WSCs), which are the responsible providers of healthcare and social welfare services in their region in Finland. A qualitative interview study was conducted in two phases from Nov 2023 to Feb 2024. First, 28 participants were interviewed semi-structurally. Thematic analysis was used to identify potential AI use cases, main use contexts, and related benefits and challenges. Second, 16 participants (14 new persons and two already interviewed) validated the results in four group interviews and prioritised the use contexts by their potential for WSCs. The framework of Roppelt and colleagues was used to analyse the AI readiness of WSCs. Six AI use contexts were identified and prioritised: 1. Clinical healthcare, 2. Patient interaction and self-care, 3. Support services, 4. Management, 5. Preventive healthcare, 6. Social welfare services. AI readiness should be increased by the government by supporting organisational collaboration, experience sharing and regulatory interpretation. Healthcare organisations need to improve AI competence and skills at all levels. Regulation and WSC culture not supporting experimentation were identified as main challenges for broader AI implementation. AI particularly GenAI, is seen as a promising technology to address workload, financial, and service demand challenges in WSCs. Challenges can be mitigated through focused collaboration and actions within and between stakeholder organisations. AI implementation research in healthcare should consider the rapid development of AI, including increasingly human-like behaviour and integration into physical robots. https://journal.fi/finjehew/article/view/155471artificial intelligence wellbeing services countiesdigitalisationhealthcareimplementationinterview study
spellingShingle Marketta Niemelä
Tommi Kemppainen
Jenny Vuollet
Artificial intelligence in wellbeing services counties: management and experts’ perspectives on opportunities, challenges and AI readiness
Finnish Journal of eHealth and eWelfare
artificial intelligence
wellbeing services counties
digitalisation
healthcare
implementation
interview study
title Artificial intelligence in wellbeing services counties: management and experts’ perspectives on opportunities, challenges and AI readiness
title_full Artificial intelligence in wellbeing services counties: management and experts’ perspectives on opportunities, challenges and AI readiness
title_fullStr Artificial intelligence in wellbeing services counties: management and experts’ perspectives on opportunities, challenges and AI readiness
title_full_unstemmed Artificial intelligence in wellbeing services counties: management and experts’ perspectives on opportunities, challenges and AI readiness
title_short Artificial intelligence in wellbeing services counties: management and experts’ perspectives on opportunities, challenges and AI readiness
title_sort artificial intelligence in wellbeing services counties management and experts perspectives on opportunities challenges and ai readiness
topic artificial intelligence
wellbeing services counties
digitalisation
healthcare
implementation
interview study
url https://journal.fi/finjehew/article/view/155471
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