Data campaigning: between empirics and assumptions
The use of big data in political campaigns extends far beyond micro-targeting, and has been singled out by journalists and campaign staffers alike as a powerful force that is integral to electoral victory. Current scholarship on the subject remains more mixed, however. This article provides an overv...
Saved in:
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Alexander von Humboldt Institute for Internet and Society
2019-12-01
|
| Series: | Internet Policy Review |
| Subjects: | |
| Online Access: | https://policyreview.info/node/1437 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|