CONSIDERAȚII DESPRE DIPLOMAȚIA CULTURALĂ A SPAȚIULUI SCANDINAV
The image of a country projected externally through branding and institutionalized or non-institutionalized cultural diplomacy is the essence of Soft Power, the ability to be influential in IR without being a military power. This article presents a series of prospects in the sphere of public and cul...
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| Main Author: | |
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| Format: | Article |
| Language: | ron |
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Editura Institutului de Științe Politice și Relații Internaționale „Ion I. C. Brătianu‟
2025-03-01
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| Series: | Revista de Știinţe Politice şi Relaţii Internaţionale |
| Subjects: | |
| Online Access: | https://79dd720e-4b65-4316-bb39-526d8ea1c51d.filesusr.com/ugd/d1cf60_a54fcf261ec6452d9b8e957711721dc8.pdf |
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| Summary: | The image of a country projected externally through branding and institutionalized or non-institutionalized cultural diplomacy is the essence of Soft Power, the ability to be influential in IR without being a military power. This article presents a series of prospects in the sphere of public and cultural diplomacy of the Scandinavian space taken as a whole, respectively with each individual constituent country. Methodologically, it is based on the relationship between the institutionalized versus non-institutionalized Public Diplomacy. The non-institutionalized Public and Cultural Diplomacy is defined as the Soft Power effect which intentionally or non-intentionally the culture or products with a cultural content originating from a certain country have in a foreign country and in IR. The concept of culture itself is approached in a broader sense, including the totality of material and immaterial values created by individuals, if they carry a message identified as specific to that culture. |
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| ISSN: | 1584-1723 2285-7540 |