From Innovation and Compatibility to The Intention to Adopt Mobile Payment with User Expectations as The Mediating Factor
With the rapid growth of mobile payment transactions in Indonesia, it is imperative to understand the factors influencing user acceptance to optimize product development and marketing strategies. This study seeks to examine these factors through the lens of the Unified Theory of Acceptance and Use o...
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Format: | Article |
Language: | English |
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Bandung: Prodi Manajemen FE Universitas Langlangbuana
2024-12-01
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Series: | Almana: Jurnal Manajemen dan Bisnis |
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Online Access: | http://journalfeb.unla.ac.id/index.php/almana/article/view/2667 |
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author | Lady Lady Kelvin Lie Hesniati Hesniati Candy Candy |
author_facet | Lady Lady Kelvin Lie Hesniati Hesniati Candy Candy |
author_sort | Lady Lady |
collection | DOAJ |
description | With the rapid growth of mobile payment transactions in Indonesia, it is imperative to understand the factors influencing user acceptance to optimize product development and marketing strategies. This study seeks to examine these factors through the lens of the Unified Theory of Acceptance and Use of Technology 2 (UTAUT2) framework, specifically investigating the effects of effort expectancy (EE), performance expectancy (PE), social influence (SI), hedonic motivation (HM), compatibility (Comp), and innovation (Innv) on behavioral intention (BI). This study employs a quantitative methodology with purposive sampling, gathering data through online surveys from residents of Indonesia, resulting in a sample of 325 respondents who have utilized mobile payment systems. Data analysis employed Partial Least Squares (PLS) using SmartPLS software. The results indicate that EE significantly influences BI, while PE, SI, and HM do not. Additionally, Comp and Innv were found to positively impact PE, EE, and BI. A noteworthy finding is that Comp significantly influences BI, with EE acting as a mediator. |
format | Article |
id | doaj-art-1b9f13605ae94ef99ca490b1ae047ef7 |
institution | Kabale University |
issn | 2579-4892 2655-8327 |
language | English |
publishDate | 2024-12-01 |
publisher | Bandung: Prodi Manajemen FE Universitas Langlangbuana |
record_format | Article |
series | Almana: Jurnal Manajemen dan Bisnis |
spelling | doaj-art-1b9f13605ae94ef99ca490b1ae047ef72025-01-09T08:51:06ZengBandung: Prodi Manajemen FE Universitas LanglangbuanaAlmana: Jurnal Manajemen dan Bisnis2579-48922655-83272024-12-018347048410.36555/almana.v8i3.26672667From Innovation and Compatibility to The Intention to Adopt Mobile Payment with User Expectations as The Mediating FactorLady Lady0Kelvin Lie1Hesniati Hesniati2Candy Candy3Universitas Internasional Batam, IndonesiaUniversitas Internasional Batam, IndonesiaUniversitas Internasional Batam, IndonesiaUniversitas Internasional Batam, IndonesiaWith the rapid growth of mobile payment transactions in Indonesia, it is imperative to understand the factors influencing user acceptance to optimize product development and marketing strategies. This study seeks to examine these factors through the lens of the Unified Theory of Acceptance and Use of Technology 2 (UTAUT2) framework, specifically investigating the effects of effort expectancy (EE), performance expectancy (PE), social influence (SI), hedonic motivation (HM), compatibility (Comp), and innovation (Innv) on behavioral intention (BI). This study employs a quantitative methodology with purposive sampling, gathering data through online surveys from residents of Indonesia, resulting in a sample of 325 respondents who have utilized mobile payment systems. Data analysis employed Partial Least Squares (PLS) using SmartPLS software. The results indicate that EE significantly influences BI, while PE, SI, and HM do not. Additionally, Comp and Innv were found to positively impact PE, EE, and BI. A noteworthy finding is that Comp significantly influences BI, with EE acting as a mediator.http://journalfeb.unla.ac.id/index.php/almana/article/view/2667behavioral intentionmobile paymentuser expectancy |
spellingShingle | Lady Lady Kelvin Lie Hesniati Hesniati Candy Candy From Innovation and Compatibility to The Intention to Adopt Mobile Payment with User Expectations as The Mediating Factor Almana: Jurnal Manajemen dan Bisnis behavioral intention mobile payment user expectancy |
title | From Innovation and Compatibility to The Intention to Adopt Mobile Payment with User Expectations as The Mediating Factor |
title_full | From Innovation and Compatibility to The Intention to Adopt Mobile Payment with User Expectations as The Mediating Factor |
title_fullStr | From Innovation and Compatibility to The Intention to Adopt Mobile Payment with User Expectations as The Mediating Factor |
title_full_unstemmed | From Innovation and Compatibility to The Intention to Adopt Mobile Payment with User Expectations as The Mediating Factor |
title_short | From Innovation and Compatibility to The Intention to Adopt Mobile Payment with User Expectations as The Mediating Factor |
title_sort | from innovation and compatibility to the intention to adopt mobile payment with user expectations as the mediating factor |
topic | behavioral intention mobile payment user expectancy |
url | http://journalfeb.unla.ac.id/index.php/almana/article/view/2667 |
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