A SEM–ANN analysis to examine impact of artificial intelligence technologies on sustainable performance of SMEs

A SEM–ANN analysis to examine impact of artificial intelligence technologies on sustainable performance of SMEs

Abstract This study investigates the impact of Artificial Intelligence (AI) adoption on the sustainable performance of small and medium-sized enterprises (SMEs). Employing a hybrid quantitative approach, this research combines Partial Least Squares Structural Equation Modeling (PLS-SEM) and Artifici...

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Bibliographic Details
Main Authors: Raheem Bux Soomro, Waleed Mugahed Al-Rahmi, Nisar Ahmed Dahri, Latifah Almuqren, Abeer S. Al-mogren, Ayad Aldaijy
Format: Article
Language:English
Published: Nature Portfolio 2025-02-01
Series:Scientific Reports
Subjects:
Artificial Intelligence Adoption
SME Performance
Sustainable development
PLS-SEM
Online Access:https://doi.org/10.1038/s41598-025-86464-3
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