Scan it - get it: A study on the socio-demographic characteristics of consumers using qr codes
The present study examined the usage of QR codes among consumers from different demographic groups (gender, generation, marital status, work, income, education, experience with QR codes, QR code usage frequency, QR code risk perception) within the framework of the Technology Acceptance Model (TAM)....
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| Main Author: | |
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| Format: | Article |
| Language: | English |
| Published: |
Trakya University
2024-12-01
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| Series: | Trakya Üniversitesi İktisadi ve İdari Bilimler Fakültesi E-Dergi |
| Subjects: | |
| Online Access: | https://dergipark.org.tr/tr/download/article-file/3946313 |
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