Cultural Identity and Virtual Consumption in the Mimetic Homeland: A Case Study of Chinese Generation Z Mobile Game Players

In the digital age, mobile games have become a new frontier for cultural identity and virtual consumption among Chinese Generation Z youth. With the development of the internet, users have gradually adapted to the coexistence of virtual and real identities, enriching the “small society” within games...

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Bibliographic Details
Main Authors: Shiyi Zhang, Zengyu Li, Xuhua Chen
Format: Article
Language:English
Published: MDPI AG 2025-06-01
Series:Social Sciences
Subjects:
Online Access:https://www.mdpi.com/2076-0760/14/6/362
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