Development of a mnemonic card game for sustainability literacy in Master of Business Administration programmes

Orientation: The Sustainable Development Goals (SDGs) are critical global targets that management education must integrate to prepare future business leaders for sustainability challenges. Research purpose: This study aims to develop and evaluate a mnemonic card game designed to enhance Master of B...

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Main Author: Magdalena J. Grobler
Format: Article
Language:English
Published: AOSIS 2025-01-01
Series:Acta Commercii
Subjects:
Online Access:https://actacommercii.co.za/index.php/acta/article/view/1338
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author Magdalena J. Grobler
author_facet Magdalena J. Grobler
author_sort Magdalena J. Grobler
collection DOAJ
description Orientation: The Sustainable Development Goals (SDGs) are critical global targets that management education must integrate to prepare future business leaders for sustainability challenges. Research purpose: This study aims to develop and evaluate a mnemonic card game designed to enhance Master of Business Administration (MBA) students’ understanding and retention of the SDGs. Motivation for the study: Traditional teaching methods often fail to engage students with the complexity of the SDGs, limiting retention and comprehensive understanding. A mnemonic card game offers an innovative, engaging alternative. Research design, approach and method: Following a Design Science Research (DSR) approach, the study involved MBA students playing the SDG card game. Pre- and post-game quizzes, surveys and facilitator observations were used to assess the game’s effectiveness in improving SDG knowledge. Main findings: The game significantly improved students’ understanding, with average quiz scores increasing by 2.41 points post-game. Qualitative feedback indicated high levels of engagement and enjoyment. Practical and/or managerial implications: The card game can be incorporated into business school curricula to enhance sustainability education, providing a scalable, cost-effective and engaging learning tool. It fosters critical thinking and ethical decision-making, aligning with the Principles for Responsible Management Education (PRME). Contribution and/or value-add: This study provides an innovative tool that enhances sustainability literacy among MBA students, demonstrating the potential for broader application in management education.
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spelling doaj-art-19bad41d85c44bb88d76fc83f07af35c2025-02-11T13:21:24ZengAOSISActa Commercii2413-19031684-19992025-01-01252e1e1110.4102/ac.v25i2.1338507Development of a mnemonic card game for sustainability literacy in Master of Business Administration programmesMagdalena J. Grobler0NWU Business School, North-West University, PotchefstroomOrientation: The Sustainable Development Goals (SDGs) are critical global targets that management education must integrate to prepare future business leaders for sustainability challenges. Research purpose: This study aims to develop and evaluate a mnemonic card game designed to enhance Master of Business Administration (MBA) students’ understanding and retention of the SDGs. Motivation for the study: Traditional teaching methods often fail to engage students with the complexity of the SDGs, limiting retention and comprehensive understanding. A mnemonic card game offers an innovative, engaging alternative. Research design, approach and method: Following a Design Science Research (DSR) approach, the study involved MBA students playing the SDG card game. Pre- and post-game quizzes, surveys and facilitator observations were used to assess the game’s effectiveness in improving SDG knowledge. Main findings: The game significantly improved students’ understanding, with average quiz scores increasing by 2.41 points post-game. Qualitative feedback indicated high levels of engagement and enjoyment. Practical and/or managerial implications: The card game can be incorporated into business school curricula to enhance sustainability education, providing a scalable, cost-effective and engaging learning tool. It fosters critical thinking and ethical decision-making, aligning with the Principles for Responsible Management Education (PRME). Contribution and/or value-add: This study provides an innovative tool that enhances sustainability literacy among MBA students, demonstrating the potential for broader application in management education.https://actacommercii.co.za/index.php/acta/article/view/1338sustainable development goalsgame-based learningmnemonicsmanagement educationresponsible managementsustainability literacy
spellingShingle Magdalena J. Grobler
Development of a mnemonic card game for sustainability literacy in Master of Business Administration programmes
Acta Commercii
sustainable development goals
game-based learning
mnemonics
management education
responsible management
sustainability literacy
title Development of a mnemonic card game for sustainability literacy in Master of Business Administration programmes
title_full Development of a mnemonic card game for sustainability literacy in Master of Business Administration programmes
title_fullStr Development of a mnemonic card game for sustainability literacy in Master of Business Administration programmes
title_full_unstemmed Development of a mnemonic card game for sustainability literacy in Master of Business Administration programmes
title_short Development of a mnemonic card game for sustainability literacy in Master of Business Administration programmes
title_sort development of a mnemonic card game for sustainability literacy in master of business administration programmes
topic sustainable development goals
game-based learning
mnemonics
management education
responsible management
sustainability literacy
url https://actacommercii.co.za/index.php/acta/article/view/1338
work_keys_str_mv AT magdalenajgrobler developmentofamnemoniccardgameforsustainabilityliteracyinmasterofbusinessadministrationprogrammes