Customers’ perception of Corporate Social Responsibility (CSR): its impact on word-of-mouth and retention
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
LLC "CPC "Business Perspectives"
2015-10-01
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| Series: | Innovative Marketing |
| Online Access: | https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/6693/im_en_2015_02_Saleh.pdf |
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| _version_ | 1850259908527652864 |
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| author | Mona H. T. Saleh Ahmed Y. Ebeid Talaat A. Abdelhameed |
| author_facet | Mona H. T. Saleh Ahmed Y. Ebeid Talaat A. Abdelhameed |
| author_sort | Mona H. T. Saleh |
| collection | DOAJ |
| format | Article |
| id | doaj-art-173cd19e575d4fccb7bc37012e732612 |
| institution | OA Journals |
| issn | 1814-2427 1816-6326 |
| language | English |
| publishDate | 2015-10-01 |
| publisher | LLC "CPC "Business Perspectives" |
| record_format | Article |
| series | Innovative Marketing |
| spelling | doaj-art-173cd19e575d4fccb7bc37012e7326122025-08-20T01:55:46ZengLLC "CPC "Business Perspectives"Innovative Marketing1814-24271816-63262015-10-0111249556693Customers’ perception of Corporate Social Responsibility (CSR): its impact on word-of-mouth and retentionMona H. T. SalehAhmed Y. EbeidTalaat A. Abdelhameedhttps://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/6693/im_en_2015_02_Saleh.pdf |
| spellingShingle | Mona H. T. Saleh Ahmed Y. Ebeid Talaat A. Abdelhameed Customers’ perception of Corporate Social Responsibility (CSR): its impact on word-of-mouth and retention Innovative Marketing |
| title | Customers’ perception of Corporate Social Responsibility (CSR): its impact on word-of-mouth and retention |
| title_full | Customers’ perception of Corporate Social Responsibility (CSR): its impact on word-of-mouth and retention |
| title_fullStr | Customers’ perception of Corporate Social Responsibility (CSR): its impact on word-of-mouth and retention |
| title_full_unstemmed | Customers’ perception of Corporate Social Responsibility (CSR): its impact on word-of-mouth and retention |
| title_short | Customers’ perception of Corporate Social Responsibility (CSR): its impact on word-of-mouth and retention |
| title_sort | customers perception of corporate social responsibility csr its impact on word of mouth and retention |
| url | https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/6693/im_en_2015_02_Saleh.pdf |
| work_keys_str_mv | AT monahtsaleh customersperceptionofcorporatesocialresponsibilitycsritsimpactonwordofmouthandretention AT ahmedyebeid customersperceptionofcorporatesocialresponsibilitycsritsimpactonwordofmouthandretention AT talaataabdelhameed customersperceptionofcorporatesocialresponsibilitycsritsimpactonwordofmouthandretention |