Effects of covid-19 and strategies employed by entrepreneurs in the Peruvian gastronomic sector during the pandemic
This study investigates the impact of the coronavirus disease of 2019 (COVID-19) pandemic on the gastronomic sector in Lima, Peru. The theory of dynamic capabilities an appropriate theoretical framework for analyzing how Peruvian gastronomic entrepreneurs have adapted and responded effectively to t...
Saved in:
| Main Authors: | , , , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Universidad de Puerto Rico
2024-12-01
|
| Series: | Fórum Empresarial |
| Subjects: | |
| Online Access: | https://revistas.upr.edu/index.php/forumempresarial/article/view/21806 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| _version_ | 1832595891623559168 |
|---|---|
| author | Karla Soria-Barreto Gianni Romaní Guillermo Peralta-Godoy Rafael Flores-Goycochea Eduardo Ruiz-Sevillano |
| author_facet | Karla Soria-Barreto Gianni Romaní Guillermo Peralta-Godoy Rafael Flores-Goycochea Eduardo Ruiz-Sevillano |
| author_sort | Karla Soria-Barreto |
| collection | DOAJ |
| description |
This study investigates the impact of the coronavirus disease of 2019 (COVID-19) pandemic on the gastronomic sector in Lima, Peru. The theory of dynamic capabilities an appropriate theoretical framework for analyzing how Peruvian gastronomic entrepreneurs have adapted and responded effectively to the challenges imposed by the COVID-19 pandemic. Through questionnaires and in-depth interviews, the study examines response strategies these businesses adopted to mitigate pandemic consequences. The findings reveal a significant sales reduction as the pandemic’s primary effect, attributed to reduced customer traffic due to government-imposed quarantines. Marketing strategies, operational shifts, and cost reductions were common survival tactics. Despite challenges, the study underscores the gastronomy sector’s adaptability, creativity, and preparedness in navigating the crisis. Practical implications include the importance of crisis management planning.
|
| format | Article |
| id | doaj-art-149d7ddac12f4f24958fbb48f07a5469 |
| institution | Kabale University |
| issn | 1541-8561 2475-8752 |
| language | English |
| publishDate | 2024-12-01 |
| publisher | Universidad de Puerto Rico |
| record_format | Article |
| series | Fórum Empresarial |
| spelling | doaj-art-149d7ddac12f4f24958fbb48f07a54692025-01-17T23:36:17ZengUniversidad de Puerto RicoFórum Empresarial1541-85612475-87522024-12-0129110.33801/fe.v29i1.21806Effects of covid-19 and strategies employed by entrepreneurs in the Peruvian gastronomic sector during the pandemicKarla Soria-Barreto0Gianni Romaní1Guillermo Peralta-Godoy2Rafael Flores-Goycochea3Eduardo Ruiz-Sevillano4Universidad Católica del Norte, Coquimbo, ChileUniversidad Católica del Norte, Antofagasta, ChileUniversidad Católica del Norte, Coquimbo, ChileUniversidad Autónoma del PerúUniversidad Nacional Federico Villarreal, Perú This study investigates the impact of the coronavirus disease of 2019 (COVID-19) pandemic on the gastronomic sector in Lima, Peru. The theory of dynamic capabilities an appropriate theoretical framework for analyzing how Peruvian gastronomic entrepreneurs have adapted and responded effectively to the challenges imposed by the COVID-19 pandemic. Through questionnaires and in-depth interviews, the study examines response strategies these businesses adopted to mitigate pandemic consequences. The findings reveal a significant sales reduction as the pandemic’s primary effect, attributed to reduced customer traffic due to government-imposed quarantines. Marketing strategies, operational shifts, and cost reductions were common survival tactics. Despite challenges, the study underscores the gastronomy sector’s adaptability, creativity, and preparedness in navigating the crisis. Practical implications include the importance of crisis management planning. https://revistas.upr.edu/index.php/forumempresarial/article/view/21806COVID-19pandemicPerugastronomicstrategiesdynamic capabilities |
| spellingShingle | Karla Soria-Barreto Gianni Romaní Guillermo Peralta-Godoy Rafael Flores-Goycochea Eduardo Ruiz-Sevillano Effects of covid-19 and strategies employed by entrepreneurs in the Peruvian gastronomic sector during the pandemic Fórum Empresarial COVID-19 pandemic Peru gastronomic strategies dynamic capabilities |
| title | Effects of covid-19 and strategies employed by entrepreneurs in the Peruvian gastronomic sector during the pandemic |
| title_full | Effects of covid-19 and strategies employed by entrepreneurs in the Peruvian gastronomic sector during the pandemic |
| title_fullStr | Effects of covid-19 and strategies employed by entrepreneurs in the Peruvian gastronomic sector during the pandemic |
| title_full_unstemmed | Effects of covid-19 and strategies employed by entrepreneurs in the Peruvian gastronomic sector during the pandemic |
| title_short | Effects of covid-19 and strategies employed by entrepreneurs in the Peruvian gastronomic sector during the pandemic |
| title_sort | effects of covid 19 and strategies employed by entrepreneurs in the peruvian gastronomic sector during the pandemic |
| topic | COVID-19 pandemic Peru gastronomic strategies dynamic capabilities |
| url | https://revistas.upr.edu/index.php/forumempresarial/article/view/21806 |
| work_keys_str_mv | AT karlasoriabarreto effectsofcovid19andstrategiesemployedbyentrepreneursintheperuviangastronomicsectorduringthepandemic AT gianniromani effectsofcovid19andstrategiesemployedbyentrepreneursintheperuviangastronomicsectorduringthepandemic AT guillermoperaltagodoy effectsofcovid19andstrategiesemployedbyentrepreneursintheperuviangastronomicsectorduringthepandemic AT rafaelfloresgoycochea effectsofcovid19andstrategiesemployedbyentrepreneursintheperuviangastronomicsectorduringthepandemic AT eduardoruizsevillano effectsofcovid19andstrategiesemployedbyentrepreneursintheperuviangastronomicsectorduringthepandemic |