From Society of Sentimentality to Society of Joint Control

The article analyzes the diagram of demand and supply and identifies median figures, around which demand is formed in case the economic agent presenting it consists of a bigger number of households. The impact of mass media on demand shaping is provided. The article shows how the ad institution infl...

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Bibliographic Details
Main Authors: M. Yu. Churilin, T. A. Valiulina
Format: Article
Language:Russian
Published: Plekhanov Russian University of Economics 2023-02-01
Series:Вестник Российского экономического университета имени Г. В. Плеханова
Subjects:
Online Access:https://vest.rea.ru/jour/article/view/1524
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