Government Health Communication During the COVID-19 Pandemic: A BERT Topic Modeling Approach

Different levels of government agencies have exerted great effort to communicate with the public during the Covid-19 pandemic on multiple social media platforms. This study uses BERT topic modeling, an artificial intelligence model, to extract topics from various public health agencies of cities, st...

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Main Authors: Thomas Moore-Pizon, Nic DePaula, Loni Hagen
Format: Article
Language:English
Published: LibraryPress@UF 2024-05-01
Series:Proceedings of the International Florida Artificial Intelligence Research Society Conference
Online Access:https://journals.flvc.org/FLAIRS/article/view/135390
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author Thomas Moore-Pizon
Nic DePaula
Loni Hagen
author_facet Thomas Moore-Pizon
Nic DePaula
Loni Hagen
author_sort Thomas Moore-Pizon
collection DOAJ
description Different levels of government agencies have exerted great effort to communicate with the public during the Covid-19 pandemic on multiple social media platforms. This study uses BERT topic modeling, an artificial intelligence model, to extract topics from various public health agencies of cities, states and the federal government on Twitter and Facebook for the years 2020 and 2021. We contrast and compare major topics addressed by these agencies related to Covid-19 and the pandemic across the two major social media platforms. The findings show how we can employ BERT topic modeling to extract social media topics during a health emergency and evaluate the extent to which topics covered by these agencies address the major social and health concerns of the pandemic.
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publisher LibraryPress@UF
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series Proceedings of the International Florida Artificial Intelligence Research Society Conference
spelling doaj-art-12339a4acc76434cabcdaa7bbb4847082025-08-20T03:05:39ZengLibraryPress@UFProceedings of the International Florida Artificial Intelligence Research Society Conference2334-07542334-07622024-05-013710.32473/flairs.37.1.13539071763Government Health Communication During the COVID-19 Pandemic: A BERT Topic Modeling ApproachThomas Moore-Pizon0Nic DePaula1Loni Hagen2https://orcid.org/0000-0002-6532-0852University of South FloridaSUNY Polytechnic InstituteUniversity of South FloridaDifferent levels of government agencies have exerted great effort to communicate with the public during the Covid-19 pandemic on multiple social media platforms. This study uses BERT topic modeling, an artificial intelligence model, to extract topics from various public health agencies of cities, states and the federal government on Twitter and Facebook for the years 2020 and 2021. We contrast and compare major topics addressed by these agencies related to Covid-19 and the pandemic across the two major social media platforms. The findings show how we can employ BERT topic modeling to extract social media topics during a health emergency and evaluate the extent to which topics covered by these agencies address the major social and health concerns of the pandemic.https://journals.flvc.org/FLAIRS/article/view/135390
spellingShingle Thomas Moore-Pizon
Nic DePaula
Loni Hagen
Government Health Communication During the COVID-19 Pandemic: A BERT Topic Modeling Approach
Proceedings of the International Florida Artificial Intelligence Research Society Conference
title Government Health Communication During the COVID-19 Pandemic: A BERT Topic Modeling Approach
title_full Government Health Communication During the COVID-19 Pandemic: A BERT Topic Modeling Approach
title_fullStr Government Health Communication During the COVID-19 Pandemic: A BERT Topic Modeling Approach
title_full_unstemmed Government Health Communication During the COVID-19 Pandemic: A BERT Topic Modeling Approach
title_short Government Health Communication During the COVID-19 Pandemic: A BERT Topic Modeling Approach
title_sort government health communication during the covid 19 pandemic a bert topic modeling approach
url https://journals.flvc.org/FLAIRS/article/view/135390
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AT lonihagen governmenthealthcommunicationduringthecovid19pandemicaberttopicmodelingapproach