The Times They Are Rarely A-Changin'

This paper uses geolocated Twitter histories from approximately 25,000 individuals in 6 different time zones and 3 different countries to construct a proper time-zone dependent hourly baseline for social media activity studies.  We establish that, across multiple regions and time periods, interacti...

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Main Authors: Sean Kates, Joshua Tucker, Jonathan Nagler, Richard Bonneau
Format: Article
Language:English
Published: HOPE 2021-04-01
Series:Journal of Quantitative Description: Digital Media
Subjects:
Online Access:https://journalqd.org/article/view/2578
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author Sean Kates
Joshua Tucker
Jonathan Nagler
Richard Bonneau
author_facet Sean Kates
Joshua Tucker
Jonathan Nagler
Richard Bonneau
author_sort Sean Kates
collection DOAJ
description This paper uses geolocated Twitter histories from approximately 25,000 individuals in 6 different time zones and 3 different countries to construct a proper time-zone dependent hourly baseline for social media activity studies.  We establish that, across multiple regions and time periods, interaction with social media is strongly conditioned by traditional bio-rhythmic or “Circadian” patterns, and that in the United States, this pattern is itself further conditioned by the ideological bent of the user. Using a time series of these histories around the 2016 US Presidential election, we show that external events of great significance can disrupt traditional social media activity patterns, and that this disruption can be significant (in some cases doubling the amplitude and shifting the phase of activity up to an hour). We find that the disruption of use patterns can last an extended period of time, and in many cases, aspects of this disruption would not be detected without a circadian baseline.
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institution Kabale University
issn 2673-8813
language English
publishDate 2021-04-01
publisher HOPE
record_format Article
series Journal of Quantitative Description: Digital Media
spelling doaj-art-1202c57c810345d7bcaf41f2098a06fe2025-08-20T04:01:57ZengHOPEJournal of Quantitative Description: Digital Media2673-88132021-04-01110.51685/jqd.2021.017The Times They Are Rarely A-Changin'Sean Kates0Joshua Tucker1https://orcid.org/0000-0003-1321-8650Jonathan Nagler2Richard Bonneau3University of PennsylvaniaNew York UniversityNew York UniversityNew York University This paper uses geolocated Twitter histories from approximately 25,000 individuals in 6 different time zones and 3 different countries to construct a proper time-zone dependent hourly baseline for social media activity studies.  We establish that, across multiple regions and time periods, interaction with social media is strongly conditioned by traditional bio-rhythmic or “Circadian” patterns, and that in the United States, this pattern is itself further conditioned by the ideological bent of the user. Using a time series of these histories around the 2016 US Presidential election, we show that external events of great significance can disrupt traditional social media activity patterns, and that this disruption can be significant (in some cases doubling the amplitude and shifting the phase of activity up to an hour). We find that the disruption of use patterns can last an extended period of time, and in many cases, aspects of this disruption would not be detected without a circadian baseline. https://journalqd.org/article/view/2578social mediaideological conditionalitybiorhythms
spellingShingle Sean Kates
Joshua Tucker
Jonathan Nagler
Richard Bonneau
The Times They Are Rarely A-Changin'
Journal of Quantitative Description: Digital Media
social media
ideological conditionality
biorhythms
title The Times They Are Rarely A-Changin'
title_full The Times They Are Rarely A-Changin'
title_fullStr The Times They Are Rarely A-Changin'
title_full_unstemmed The Times They Are Rarely A-Changin'
title_short The Times They Are Rarely A-Changin'
title_sort times they are rarely a changin
topic social media
ideological conditionality
biorhythms
url https://journalqd.org/article/view/2578
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AT joshuatucker thetimestheyarerarelyachangin
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AT richardbonneau thetimestheyarerarelyachangin
AT seankates timestheyarerarelyachangin
AT joshuatucker timestheyarerarelyachangin
AT jonathannagler timestheyarerarelyachangin
AT richardbonneau timestheyarerarelyachangin