Advancing Sustainability Through Artificial Intelligence: Implications for Firm Value in Indonesia

This research seeks to explore the influence of AI adoption on ESG performance and further assess the mediation effect of ESG performance in the relation between AI adoption and firm value. The research was carried out from 2020 to 2023 on companies in Indonesia, yielding 288 observational data poin...

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Main Authors: Dendi Mulyana, Aristanti Widyaningsih, Rozmita Dewi Yuniarti Rozali
Format: Article
Language:English
Published: Universitas Tarumanagara 2025-01-01
Series:Jurnal Akuntansi
Subjects:
Online Access:http://ecojoin.org/index.php/EJA/article/view/2774
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author Dendi Mulyana
Aristanti Widyaningsih
Rozmita Dewi Yuniarti Rozali
author_facet Dendi Mulyana
Aristanti Widyaningsih
Rozmita Dewi Yuniarti Rozali
author_sort Dendi Mulyana
collection DOAJ
description This research seeks to explore the influence of AI adoption on ESG performance and further assess the mediation effect of ESG performance in the relation between AI adoption and firm value. The research was carried out from 2020 to 2023 on companies in Indonesia, yielding 288 observational data points. A multivariate analysis was performed utilising partial least squares structural equation modelling (PLS-SEM) to assess the hypothesis. The findings from hypothesis testing demonstrate that AI adoption has a significant favourable impact on ESG performance. Similarly, ESG performance significantly enhances firm value. Additionally, the indirect effects analysis reveals that ESG performance effectively mediates the positive relationship between AI adoption and firm value. AI enhances ESG performance by serving as a strategic resource, improving efficiency, and advancing sustainability to meet stakeholder expectations, further enhancing corporate value. This research encourages government support, managerial integration, and standardised policies for AI-driven business sustainability.
format Article
id doaj-art-11fa270714d74a1f96833757237e6828
institution Kabale University
issn 1410-3591
2549-8800
language English
publishDate 2025-01-01
publisher Universitas Tarumanagara
record_format Article
series Jurnal Akuntansi
spelling doaj-art-11fa270714d74a1f96833757237e68282025-01-31T07:22:49ZengUniversitas TarumanagaraJurnal Akuntansi1410-35912549-88002025-01-0129114817010.24912/ja.v29i1.27742758Advancing Sustainability Through Artificial Intelligence: Implications for Firm Value in IndonesiaDendi Mulyana0Aristanti Widyaningsih1Rozmita Dewi Yuniarti Rozali2Universitas Pendidikan IndonesiaUniversitas Pendidikan IndonesiaUniversitas Pendidikan IndonesiaThis research seeks to explore the influence of AI adoption on ESG performance and further assess the mediation effect of ESG performance in the relation between AI adoption and firm value. The research was carried out from 2020 to 2023 on companies in Indonesia, yielding 288 observational data points. A multivariate analysis was performed utilising partial least squares structural equation modelling (PLS-SEM) to assess the hypothesis. The findings from hypothesis testing demonstrate that AI adoption has a significant favourable impact on ESG performance. Similarly, ESG performance significantly enhances firm value. Additionally, the indirect effects analysis reveals that ESG performance effectively mediates the positive relationship between AI adoption and firm value. AI enhances ESG performance by serving as a strategic resource, improving efficiency, and advancing sustainability to meet stakeholder expectations, further enhancing corporate value. This research encourages government support, managerial integration, and standardised policies for AI-driven business sustainability.http://ecojoin.org/index.php/EJA/article/view/2774artificial intelligence adoption; esg performance; firm value.
spellingShingle Dendi Mulyana
Aristanti Widyaningsih
Rozmita Dewi Yuniarti Rozali
Advancing Sustainability Through Artificial Intelligence: Implications for Firm Value in Indonesia
Jurnal Akuntansi
artificial intelligence adoption; esg performance; firm value.
title Advancing Sustainability Through Artificial Intelligence: Implications for Firm Value in Indonesia
title_full Advancing Sustainability Through Artificial Intelligence: Implications for Firm Value in Indonesia
title_fullStr Advancing Sustainability Through Artificial Intelligence: Implications for Firm Value in Indonesia
title_full_unstemmed Advancing Sustainability Through Artificial Intelligence: Implications for Firm Value in Indonesia
title_short Advancing Sustainability Through Artificial Intelligence: Implications for Firm Value in Indonesia
title_sort advancing sustainability through artificial intelligence implications for firm value in indonesia
topic artificial intelligence adoption; esg performance; firm value.
url http://ecojoin.org/index.php/EJA/article/view/2774
work_keys_str_mv AT dendimulyana advancingsustainabilitythroughartificialintelligenceimplicationsforfirmvalueinindonesia
AT aristantiwidyaningsih advancingsustainabilitythroughartificialintelligenceimplicationsforfirmvalueinindonesia
AT rozmitadewiyuniartirozali advancingsustainabilitythroughartificialintelligenceimplicationsforfirmvalueinindonesia