Empowering rural women through Warung Nusa: A community-based tourism program in Denai Kuala

This community service program applies the Asset-Based Community Development (ABCD) approach to support the design and planning of Warung Nusa, a communal space in Denai Kuala Village, Deli Serdang, North Sumatera. As part of the Kampung Nusa initiative by HAPSARI and the development of Denai Kuala...

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Main Authors: Salmina Wati Ginting, Arief Marizki Purba, Wahyuni Zahrah, Samerdanta Sinulingga
Format: Article
Language:English
Published: University of Merdeka Malang 2025-05-01
Series:Abdimas: Jurnal Pengabdian Masyarakat Universitas Merdeka Malang
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Online Access:https://jurnal.unmer.ac.id/index.php/jpkm/article/view/14809
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author Salmina Wati Ginting
Arief Marizki Purba
Wahyuni Zahrah
Samerdanta Sinulingga
author_facet Salmina Wati Ginting
Arief Marizki Purba
Wahyuni Zahrah
Samerdanta Sinulingga
author_sort Salmina Wati Ginting
collection DOAJ
description This community service program applies the Asset-Based Community Development (ABCD) approach to support the design and planning of Warung Nusa, a communal space in Denai Kuala Village, Deli Serdang, North Sumatera. As part of the Kampung Nusa initiative by HAPSARI and the development of Denai Kuala spice tourism village, this program aims to empower rural women through food security, entrepreneurship, and cultural revitalization. The method involved five ABCD stages: preparation, asset mapping, capacity building, implementation, and participatory evaluation. Local assets—such as women’s networks, household gardens, cultural stories, and the coastal landscape—were identified and mobilized to support the village’s transformation into a Spice Tourism Village (Desa Wisata Rempah). The main output was the co-design and construction of the green Warung Nusa, a communal kiosk made with locally sourced materials and designed for culinary tourism, cultural activities, and community gatherings. Results show increased community participation, enhanced women’s agency, and early economic impact through product sales and social events. The conclusion emphasizes that participatory planning and local asset mobilization are key to sustainable rural development. This program demonstrates how service-learning and design collaboration can build meaningful infrastructure while strengthening community capacity.
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series Abdimas: Jurnal Pengabdian Masyarakat Universitas Merdeka Malang
spelling doaj-art-10fe1484b24c49e9a477532fb15b8dca2025-08-20T02:57:46ZengUniversity of Merdeka MalangAbdimas: Jurnal Pengabdian Masyarakat Universitas Merdeka Malang2721-138X2548-71592025-05-0110245146410.26905/abdimas.v10i2.1480911766Empowering rural women through Warung Nusa: A community-based tourism program in Denai KualaSalmina Wati Ginting0https://orcid.org/0000-0002-5527-3538Arief Marizki Purba1Wahyuni Zahrah2Samerdanta Sinulingga3Department of Architecture, Faculty of Engineering, Universitas Sumatera UtaraDepartment of Communication, Faculty of Social Science and Political Science, Universitas Sumatera UtaraDepartment of Architecture, Faculty of Engineering, Universitas Sumatera Utara Department of Diploma in Travel and Tourism, Universitas Sumatera UtaraThis community service program applies the Asset-Based Community Development (ABCD) approach to support the design and planning of Warung Nusa, a communal space in Denai Kuala Village, Deli Serdang, North Sumatera. As part of the Kampung Nusa initiative by HAPSARI and the development of Denai Kuala spice tourism village, this program aims to empower rural women through food security, entrepreneurship, and cultural revitalization. The method involved five ABCD stages: preparation, asset mapping, capacity building, implementation, and participatory evaluation. Local assets—such as women’s networks, household gardens, cultural stories, and the coastal landscape—were identified and mobilized to support the village’s transformation into a Spice Tourism Village (Desa Wisata Rempah). The main output was the co-design and construction of the green Warung Nusa, a communal kiosk made with locally sourced materials and designed for culinary tourism, cultural activities, and community gatherings. Results show increased community participation, enhanced women’s agency, and early economic impact through product sales and social events. The conclusion emphasizes that participatory planning and local asset mobilization are key to sustainable rural development. This program demonstrates how service-learning and design collaboration can build meaningful infrastructure while strengthening community capacity.https://jurnal.unmer.ac.id/index.php/jpkm/article/view/14809asset-based community development (abcd)community empowermentrural tourismwomen-led initiativessustainable design
spellingShingle Salmina Wati Ginting
Arief Marizki Purba
Wahyuni Zahrah
Samerdanta Sinulingga
Empowering rural women through Warung Nusa: A community-based tourism program in Denai Kuala
Abdimas: Jurnal Pengabdian Masyarakat Universitas Merdeka Malang
asset-based community development (abcd)
community empowerment
rural tourism
women-led initiatives
sustainable design
title Empowering rural women through Warung Nusa: A community-based tourism program in Denai Kuala
title_full Empowering rural women through Warung Nusa: A community-based tourism program in Denai Kuala
title_fullStr Empowering rural women through Warung Nusa: A community-based tourism program in Denai Kuala
title_full_unstemmed Empowering rural women through Warung Nusa: A community-based tourism program in Denai Kuala
title_short Empowering rural women through Warung Nusa: A community-based tourism program in Denai Kuala
title_sort empowering rural women through warung nusa a community based tourism program in denai kuala
topic asset-based community development (abcd)
community empowerment
rural tourism
women-led initiatives
sustainable design
url https://jurnal.unmer.ac.id/index.php/jpkm/article/view/14809
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AT wahyunizahrah empoweringruralwomenthroughwarungnusaacommunitybasedtourismprogramindenaikuala
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