The span of communicated ideas on corporate social responsibility (CSR) in Peru

Since the establishment of ISO 26000, which is the international standard for social responsibility, companies around the world have increased their focus on corporate social responsibility (CSR) and on how their actions, products and services affect society. CSR is often seen as an extension of co...

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Main Authors: George Angelopulo, Assim Alpaslan, Catherina Schenck
Format: Article
Language:English
Published: University of Johannesburg 2022-10-01
Series:Communicare
Subjects:
Online Access:https://journals.uj.ac.za/index.php/jcsa/article/view/1642
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author George Angelopulo
Assim Alpaslan
Catherina Schenck
author_facet George Angelopulo
Assim Alpaslan
Catherina Schenck
author_sort George Angelopulo
collection DOAJ
description Since the establishment of ISO 26000, which is the international standard for social responsibility, companies around the world have increased their focus on corporate social responsibility (CSR) and on how their actions, products and services affect society. CSR is often seen as an extension of corporate communication but it is not always practised as such, and where it is, it may not always be practised according to the principles inherent in the standard. The objective of this study was to identify the span of the communicated ideas – the range of predominant beliefs – on the labour dimension of CSR in Peru. Q-methodology was used to identify four dominant perceptions on the topic. A significant finding of the study was that while there was consensus on the need to address specific issues of Peruvian labour, CSR, particularly CSR as an instrument of corporate communication, was not held up as the vehicle with which to do so.
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publishDate 2022-10-01
publisher University of Johannesburg
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series Communicare
spelling doaj-art-10803b2830254c89a7f93d5f72ef77d92025-01-20T08:54:24ZengUniversity of JohannesburgCommunicare0259-00692957-79502022-10-0133110.36615/jcsa.v33i1.1642The span of communicated ideas on corporate social responsibility (CSR) in PeruGeorge Angelopulo0https://orcid.org/0000-0002-0244-3003Assim Alpaslan 1https://orcid.org/0000-0002-7049-0805Catherina Schenck2https://orcid.org/0000-0001-5299-5335University of South AfricaUniversity of South AfricaUniversity of South Africa Since the establishment of ISO 26000, which is the international standard for social responsibility, companies around the world have increased their focus on corporate social responsibility (CSR) and on how their actions, products and services affect society. CSR is often seen as an extension of corporate communication but it is not always practised as such, and where it is, it may not always be practised according to the principles inherent in the standard. The objective of this study was to identify the span of the communicated ideas – the range of predominant beliefs – on the labour dimension of CSR in Peru. Q-methodology was used to identify four dominant perceptions on the topic. A significant finding of the study was that while there was consensus on the need to address specific issues of Peruvian labour, CSR, particularly CSR as an instrument of corporate communication, was not held up as the vehicle with which to do so. https://journals.uj.ac.za/index.php/jcsa/article/view/1642corporate social responsibility (CSR)actions, products and services affect societycommunicated ideaspredominant beliefsQ-methodologyfour dominant perceptions on the topic
spellingShingle George Angelopulo
Assim Alpaslan
Catherina Schenck
The span of communicated ideas on corporate social responsibility (CSR) in Peru
Communicare
corporate social responsibility (CSR)
actions, products and services affect society
communicated ideas
predominant beliefs
Q-methodology
four dominant perceptions on the topic
title The span of communicated ideas on corporate social responsibility (CSR) in Peru
title_full The span of communicated ideas on corporate social responsibility (CSR) in Peru
title_fullStr The span of communicated ideas on corporate social responsibility (CSR) in Peru
title_full_unstemmed The span of communicated ideas on corporate social responsibility (CSR) in Peru
title_short The span of communicated ideas on corporate social responsibility (CSR) in Peru
title_sort span of communicated ideas on corporate social responsibility csr in peru
topic corporate social responsibility (CSR)
actions, products and services affect society
communicated ideas
predominant beliefs
Q-methodology
four dominant perceptions on the topic
url https://journals.uj.ac.za/index.php/jcsa/article/view/1642
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