„Tlusté“ tělo v normalizačním Československu: povinná zdatnost a gender v kampani proti obezitě

This article analyses anti-obesity discourse in post-war Czechoslovakia, particularly in the country’s late socialist period. The article conceives of the discourse on obesity as a tool of biopolitical, rather than totalitarian, power, examining the ways expert knowledge, power, and morality worked...

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Main Author: Michaela Appeltová
Format: Article
Language:ces
Published: Czech Academy of Sciences, Institute of Sociology 2016-07-01
Series:Gender a Výzkum
Subjects:
Online Access:https://www.genderonline.cz/uploads/f6905790b478b387b0df048a4d3dbe9ff8bcb19e_stat-appeltova.pdf
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author Michaela Appeltová
author_facet Michaela Appeltová
author_sort Michaela Appeltová
collection DOAJ
description This article analyses anti-obesity discourse in post-war Czechoslovakia, particularly in the country’s late socialist period. The article conceives of the discourse on obesity as a tool of biopolitical, rather than totalitarian, power, examining the ways expert knowledge, power, and morality worked together to produce a socialist subject. On the first level, it analyses the expert anti-obesity discourse as an example of the expertisation of public discourse in socialist Czechoslovakia. Second, it shows the construction of obesity in contrast to bodily ability, and the stigmatisation of the ‘fat’ body. On the last level, the article focuses on the gendered aspects of the discourse and demonstrates the ways in which the anti-obesity campaign supported the heteronormative framework of late socialism. By examining expert and media discourses, the article argues that the campaign against obesity served as a means to construct a proper socialist body and induce a moral panic about the state of socialism.
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publisher Czech Academy of Sciences, Institute of Sociology
record_format Article
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spelling doaj-art-0e1c1eefacea427cbd01cc13a394adf42025-08-20T02:41:51ZcesCzech Academy of Sciences, Institute of SociologyGender a Výzkum2570-65782570-65862016-07-01171152810.13060/12130028.2016.17.1.252„Tlusté“ tělo v normalizačním Československu: povinná zdatnost a gender v kampani proti obezitěMichaela AppeltováThis article analyses anti-obesity discourse in post-war Czechoslovakia, particularly in the country’s late socialist period. The article conceives of the discourse on obesity as a tool of biopolitical, rather than totalitarian, power, examining the ways expert knowledge, power, and morality worked together to produce a socialist subject. On the first level, it analyses the expert anti-obesity discourse as an example of the expertisation of public discourse in socialist Czechoslovakia. Second, it shows the construction of obesity in contrast to bodily ability, and the stigmatisation of the ‘fat’ body. On the last level, the article focuses on the gendered aspects of the discourse and demonstrates the ways in which the anti-obesity campaign supported the heteronormative framework of late socialism. By examining expert and media discourses, the article argues that the campaign against obesity served as a means to construct a proper socialist body and induce a moral panic about the state of socialism.https://www.genderonline.cz/uploads/f6905790b478b387b0df048a4d3dbe9ff8bcb19e_stat-appeltova.pdfobesitygendered bodyembodimentdis/abilityphysical fitnessexpert discourselate socialism
spellingShingle Michaela Appeltová
„Tlusté“ tělo v normalizačním Československu: povinná zdatnost a gender v kampani proti obezitě
Gender a Výzkum
obesity
gendered body
embodiment
dis/ability
physical fitness
expert discourse
late socialism
title „Tlusté“ tělo v normalizačním Československu: povinná zdatnost a gender v kampani proti obezitě
title_full „Tlusté“ tělo v normalizačním Československu: povinná zdatnost a gender v kampani proti obezitě
title_fullStr „Tlusté“ tělo v normalizačním Československu: povinná zdatnost a gender v kampani proti obezitě
title_full_unstemmed „Tlusté“ tělo v normalizačním Československu: povinná zdatnost a gender v kampani proti obezitě
title_short „Tlusté“ tělo v normalizačním Československu: povinná zdatnost a gender v kampani proti obezitě
title_sort tluste telo v normalizacnim ceskoslovensku povinna zdatnost a gender v kampani proti obezite
topic obesity
gendered body
embodiment
dis/ability
physical fitness
expert discourse
late socialism
url https://www.genderonline.cz/uploads/f6905790b478b387b0df048a4d3dbe9ff8bcb19e_stat-appeltova.pdf
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