The apparent charm of glocalisation. Polish Netflix and politics of representation
In this article Netflix is presented in the context of its global and glocal activities in Polish media market. Glocalisation is understood as local execution of global interests. Author regards Netflix Originals—productions identified by the streaming giant’s logo—as glocal strategy that creates sp...
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| Format: | Article |
| Language: | English |
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Wydawnictwo Uniwersytetu Wrocławskiego
2025-04-01
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| Series: | Acta Universitatis Wratislaviensis. Prace Kulturoznawcze |
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| Online Access: | https://wuwr.pl/pkult/article/view/17936 |
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| _version_ | 1849688561178116096 |
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| author | Kamil Walczak |
| author_facet | Kamil Walczak |
| author_sort | Kamil Walczak |
| collection | DOAJ |
| description | In this article Netflix is presented in the context of its global and glocal activities in Polish media market. Glocalisation is understood as local execution of global interests. Author regards Netflix Originals—productions identified by the streaming giant’s logo—as glocal strategy that creates specific criteria of representation. Analysis of Polish Netflix Originals enables locating inconsistencies, falsehoods and doubtful interpretations of local identity, including the identity of the members of the LGBT community. In order to better understand and problematise key issues of representation two paradoxical terms are introduced: exotic domestication and universal particularity. |
| format | Article |
| id | doaj-art-0de5df6c098942b7b92af6256aec4fa6 |
| institution | DOAJ |
| issn | 0860-6668 2957-2401 |
| language | English |
| publishDate | 2025-04-01 |
| publisher | Wydawnictwo Uniwersytetu Wrocławskiego |
| record_format | Article |
| series | Acta Universitatis Wratislaviensis. Prace Kulturoznawcze |
| spelling | doaj-art-0de5df6c098942b7b92af6256aec4fa62025-08-20T03:21:56ZengWydawnictwo Uniwersytetu WrocławskiegoActa Universitatis Wratislaviensis. Prace Kulturoznawcze0860-66682957-24012025-04-01283435610.19195/0860-6668.28.3.419706The apparent charm of glocalisation. Polish Netflix and politics of representationKamil Walczakhttps://orcid.org/0000-0002-1538-0187In this article Netflix is presented in the context of its global and glocal activities in Polish media market. Glocalisation is understood as local execution of global interests. Author regards Netflix Originals—productions identified by the streaming giant’s logo—as glocal strategy that creates specific criteria of representation. Analysis of Polish Netflix Originals enables locating inconsistencies, falsehoods and doubtful interpretations of local identity, including the identity of the members of the LGBT community. In order to better understand and problematise key issues of representation two paradoxical terms are introduced: exotic domestication and universal particularity.https://wuwr.pl/pkult/article/view/17936netflixglobalisationglocalisationrepresentationpolish cinema |
| spellingShingle | Kamil Walczak The apparent charm of glocalisation. Polish Netflix and politics of representation Acta Universitatis Wratislaviensis. Prace Kulturoznawcze netflix globalisation glocalisation representation polish cinema |
| title | The apparent charm of glocalisation. Polish Netflix and politics of representation |
| title_full | The apparent charm of glocalisation. Polish Netflix and politics of representation |
| title_fullStr | The apparent charm of glocalisation. Polish Netflix and politics of representation |
| title_full_unstemmed | The apparent charm of glocalisation. Polish Netflix and politics of representation |
| title_short | The apparent charm of glocalisation. Polish Netflix and politics of representation |
| title_sort | apparent charm of glocalisation polish netflix and politics of representation |
| topic | netflix globalisation glocalisation representation polish cinema |
| url | https://wuwr.pl/pkult/article/view/17936 |
| work_keys_str_mv | AT kamilwalczak theapparentcharmofglocalisationpolishnetflixandpoliticsofrepresentation AT kamilwalczak apparentcharmofglocalisationpolishnetflixandpoliticsofrepresentation |