Gender, Culture, and Social Media: Exploring Women’s Adoption of Social Media Entrepreneurship in Qatari Society
Purpose: Social media has become a significant catalyst for entrepreneurship in the Middle East, particularly for women. Considering the limited research conducted to understand the factors influencing social media adoption in conservative societies such as Qatar, this study aims to examine the fact...
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| Main Authors: | Hamda Al-Boinin, Savanid Vatanasakdakul, Wajdi Zaghouani |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2025-03-01
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| Series: | Administrative Sciences |
| Subjects: | |
| Online Access: | https://www.mdpi.com/2076-3387/15/3/89 |
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