Do E-Service Machine Improve the Quality of Digital Customer Service in the Banking Sector?

Digital technology is increasingly expanding into banking by changing ordinary transaction models into digital transactions with the emergence of systems such as digital customer service. This article aims to determine the quality of digital customer service with the e-service machine media to the...

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Main Authors: Siti Nur Fikriyyatul Azizah, Tri Mega Asri, Rachma Bhakti Utami
Format: Article
Language:English
Published: Program Studi Keuangan dan Perbankan, Fakultas Ekonomi dan Bisnis, Universitas Komputer Indonesia 2024-12-01
Series:Jurnal Ilmu Keuangan dan Perbankan
Online Access:https://ojs.unikom.ac.id/index.php/jika/article/view/13830
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author Siti Nur Fikriyyatul Azizah
Tri Mega Asri
Rachma Bhakti Utami
author_facet Siti Nur Fikriyyatul Azizah
Tri Mega Asri
Rachma Bhakti Utami
author_sort Siti Nur Fikriyyatul Azizah
collection DOAJ
description Digital technology is increasingly expanding into banking by changing ordinary transaction models into digital transactions with the emergence of systems such as digital customer service. This article aims to determine the quality of digital customer service with the e-service machine media to the quality of banking services. This method identifies and describes the digital service quality of a private bank's sub-branch office in the City of Malang East Java on their e-service machine. The bank has developed the concept of digital transactions through digital machines which customers can use independently. The research method used is descriptive quantitative. The process of collecting data through questionnaires and literature studies. Based on the results and discussion in this scientific work, most respondents' responses indicate that the quality of digital customer service by e-service machine media is very satisfying to customers. Nevertheless, there is also a need for continuous evaluation and improvement to achieve maximum satisfaction for the customers. Keywords: E-Service; Digital Customer; Banking Service; Private Bank; Service Quality
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institution DOAJ
issn 2089-2845
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language English
publishDate 2024-12-01
publisher Program Studi Keuangan dan Perbankan, Fakultas Ekonomi dan Bisnis, Universitas Komputer Indonesia
record_format Article
series Jurnal Ilmu Keuangan dan Perbankan
spelling doaj-art-0d21fbfffd12469d9b11851f82e890902025-08-20T02:51:14ZengProgram Studi Keuangan dan Perbankan, Fakultas Ekonomi dan Bisnis, Universitas Komputer IndonesiaJurnal Ilmu Keuangan dan Perbankan2089-28452655-92342024-12-01141Do E-Service Machine Improve the Quality of Digital Customer Service in the Banking Sector?Siti Nur Fikriyyatul Azizah0Tri Mega Asri1Rachma Bhakti Utami2Universitas TerbukaUniversitas Brawijaya, IndonesiaPoliteknik Negeri Malang Digital technology is increasingly expanding into banking by changing ordinary transaction models into digital transactions with the emergence of systems such as digital customer service. This article aims to determine the quality of digital customer service with the e-service machine media to the quality of banking services. This method identifies and describes the digital service quality of a private bank's sub-branch office in the City of Malang East Java on their e-service machine. The bank has developed the concept of digital transactions through digital machines which customers can use independently. The research method used is descriptive quantitative. The process of collecting data through questionnaires and literature studies. Based on the results and discussion in this scientific work, most respondents' responses indicate that the quality of digital customer service by e-service machine media is very satisfying to customers. Nevertheless, there is also a need for continuous evaluation and improvement to achieve maximum satisfaction for the customers. Keywords: E-Service; Digital Customer; Banking Service; Private Bank; Service Quality https://ojs.unikom.ac.id/index.php/jika/article/view/13830
spellingShingle Siti Nur Fikriyyatul Azizah
Tri Mega Asri
Rachma Bhakti Utami
Do E-Service Machine Improve the Quality of Digital Customer Service in the Banking Sector?
Jurnal Ilmu Keuangan dan Perbankan
title Do E-Service Machine Improve the Quality of Digital Customer Service in the Banking Sector?
title_full Do E-Service Machine Improve the Quality of Digital Customer Service in the Banking Sector?
title_fullStr Do E-Service Machine Improve the Quality of Digital Customer Service in the Banking Sector?
title_full_unstemmed Do E-Service Machine Improve the Quality of Digital Customer Service in the Banking Sector?
title_short Do E-Service Machine Improve the Quality of Digital Customer Service in the Banking Sector?
title_sort do e service machine improve the quality of digital customer service in the banking sector
url https://ojs.unikom.ac.id/index.php/jika/article/view/13830
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AT trimegaasri doeservicemachineimprovethequalityofdigitalcustomerserviceinthebankingsector
AT rachmabhaktiutami doeservicemachineimprovethequalityofdigitalcustomerserviceinthebankingsector