E-Commerce: Marketing Gift Fruit on the Internet
There are two objectives of this paper: (1) to examine and critique the current Internet marketing practices of gift fruit shippers, and (2) to provide suggestions for improved Internet marketing efforts. This is EDIS document FE430, a publication of the Department of Food and Resource Economics, F...
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Main Authors: | Robert L. Degner, Kimberly L. Morgan |
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Format: | Article |
Language: | English |
Published: |
The University of Florida George A. Smathers Libraries
2004-03-01
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Series: | EDIS |
Subjects: | |
Online Access: | https://journals.flvc.org/edis/article/view/109365 |
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