Kidfluencers in India: Commodification, Consumption, and Perpetuation of Dominant Culture
Despite online risks and child labor concerns, Indian kidfluencers appear to thrive as they amass followers and engage in brand collaborations, thus significantly contributing to India’s influencer industry. I studied and analyzed selected kidfluencers’ profiles and their most popular videos and fou...
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| Main Author: | |
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| Format: | Article |
| Language: | English |
| Published: |
SAGE Publishing
2025-07-01
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| Series: | Social Media + Society |
| Online Access: | https://doi.org/10.1177/20563051251356169 |
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