Ecotourism as Social Innovation in Durango
The objective of this paper is to analyze the characteristics of ecotourism as a social innovation in the Municipality of Pueblo Nuevo in the state of Durango. It is a mixed study with a quantitative and qualitative approach. Nine ecotourism centers were visited where 86 questionnaires were applied...
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| Format: | Article |
| Language: | English |
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EDP Sciences
2025-01-01
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| Series: | SHS Web of Conferences |
| Online Access: | https://www.shs-conferences.org/articles/shsconf/pdf/2025/02/shsconf_conridit2025_02001.pdf |
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| author | Lechuga-Nevárez Mayela del Rayo Hernández-Chavarria Juana |
| author_facet | Lechuga-Nevárez Mayela del Rayo Hernández-Chavarria Juana |
| author_sort | Lechuga-Nevárez Mayela del Rayo |
| collection | DOAJ |
| description | The objective of this paper is to analyze the characteristics of ecotourism as a social innovation in the Municipality of Pueblo Nuevo in the state of Durango. It is a mixed study with a quantitative and qualitative approach. Nine ecotourism centers were visited where 86 questionnaires were applied to tourists and 46 within the centers around characteristics of employees, type of services, processes, marketing, and suppliers. On the other hand, 22 questionnaires were applied to complementary services to tourism such as medical services, mechanics, convenience stores, and restaurants. The findings reveal that ecotourism activities in Pueblo Nuevo are a social innovation, fostering economic and job growth in highly marginalized rural communities. These activities have empowered women, who make up the majority of employees, and promoted the sustainable use of natural resources through waste management, market strategies, and training. In addition, ecotourism contributes to the knowledge and professionalization of the community, creating a unique niche for tourists looking for nature-based experiences. |
| format | Article |
| id | doaj-art-0aa7c011ea2d4be78293ac80f5c8a94e |
| institution | DOAJ |
| issn | 2261-2424 |
| language | English |
| publishDate | 2025-01-01 |
| publisher | EDP Sciences |
| record_format | Article |
| series | SHS Web of Conferences |
| spelling | doaj-art-0aa7c011ea2d4be78293ac80f5c8a94e2025-08-20T03:02:10ZengEDP SciencesSHS Web of Conferences2261-24242025-01-012110200110.1051/shsconf/202521102001shsconf_conridit2025_02001Ecotourism as Social Innovation in DurangoLechuga-Nevárez Mayela del Rayo0Hernández-Chavarria Juana1Tecnológico Nacional de México (TecNM), Instituto Tecnológico de Durango (ITD)CONAHCyT/Tecnológico Nacional de México (TecNM), Instituto Tecnológico de Durango (ITD)The objective of this paper is to analyze the characteristics of ecotourism as a social innovation in the Municipality of Pueblo Nuevo in the state of Durango. It is a mixed study with a quantitative and qualitative approach. Nine ecotourism centers were visited where 86 questionnaires were applied to tourists and 46 within the centers around characteristics of employees, type of services, processes, marketing, and suppliers. On the other hand, 22 questionnaires were applied to complementary services to tourism such as medical services, mechanics, convenience stores, and restaurants. The findings reveal that ecotourism activities in Pueblo Nuevo are a social innovation, fostering economic and job growth in highly marginalized rural communities. These activities have empowered women, who make up the majority of employees, and promoted the sustainable use of natural resources through waste management, market strategies, and training. In addition, ecotourism contributes to the knowledge and professionalization of the community, creating a unique niche for tourists looking for nature-based experiences.https://www.shs-conferences.org/articles/shsconf/pdf/2025/02/shsconf_conridit2025_02001.pdf |
| spellingShingle | Lechuga-Nevárez Mayela del Rayo Hernández-Chavarria Juana Ecotourism as Social Innovation in Durango SHS Web of Conferences |
| title | Ecotourism as Social Innovation in Durango |
| title_full | Ecotourism as Social Innovation in Durango |
| title_fullStr | Ecotourism as Social Innovation in Durango |
| title_full_unstemmed | Ecotourism as Social Innovation in Durango |
| title_short | Ecotourism as Social Innovation in Durango |
| title_sort | ecotourism as social innovation in durango |
| url | https://www.shs-conferences.org/articles/shsconf/pdf/2025/02/shsconf_conridit2025_02001.pdf |
| work_keys_str_mv | AT lechuganevarezmayeladelrayo ecotourismassocialinnovationindurango AT hernandezchavarriajuana ecotourismassocialinnovationindurango |