Bridging imagination and strategy in SMEs: The role of ideas and strategy in SME performance
Background: Ideas have become the new battleground for small and medium enterprises’ (SME) success. In the digital age, competition is no longer focussed on information but on how they can compete to generate inventive ideas. Aim: This study investigates the impact of founders’ imaginativeness on S...
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| Format: | Article |
| Language: | English |
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AOSIS
2025-01-01
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| Series: | The Southern African Journal of Entrepreneurship and Small Business Management |
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| Online Access: | https://sajesbm.co.za/index.php/sajesbm/article/view/909 |
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| author | Adin Gustina Jane S. Liu Setyabudi Indartono Nindya N. Laili |
| author_facet | Adin Gustina Jane S. Liu Setyabudi Indartono Nindya N. Laili |
| author_sort | Adin Gustina |
| collection | DOAJ |
| description | Background: Ideas have become the new battleground for small and medium enterprises’ (SME) success. In the digital age, competition is no longer focussed on information but on how they can compete to generate inventive ideas.
Aim: This study investigates the impact of founders’ imaginativeness on SME performance. The mediating influence of strategic flexibility, moderating SME resources and intra-organisational knowledge sharing determines the relationship between imaginativeness and SME performance.
Setting: The evolving landscape of competition in the digital age, where the ability to generate innovative ideas has become paramount for SMEs. Recognising the significance of founders’ imaginativeness in driving business performance, the study seeks to delve deeper into this relationship.
Methods: The study employed a quantitative approach to investigate the relationship between founder imaginativeness and SME performance, utilizing data from 98 Indonesian SMEs.
Results: The findings indicate that founder imaginativeness is one of the important points in SME performance. Furthermore, strategic flexibility mediates the impact of imaginativeness on SME performance, whereas intra-organisational knowledge sharing and resources moderate the impact of imaginativeness on SME performance.
Conclusion: The findings offer practical insights for SMEs navigating the digital age, highlighting the importance of fostering founder imaginativeness. enhancement strategies. Using a psychoanalysis lens and a combination of several theories, this study emphasises the significance of fostering a culture conducive to imaginative thinking and knowledge sharing within SMEs.
Contribution: By cultivating a culture that values creativity, collaboration, and continuous learning, SMEs can create an environment that fosters innovation and long-term success, driving organisational performance and growth. |
| format | Article |
| id | doaj-art-0a6fc5ef32b1487eafe0ae4f6dbdee38 |
| institution | Kabale University |
| issn | 2522-7343 2071-3185 |
| language | English |
| publishDate | 2025-01-01 |
| publisher | AOSIS |
| record_format | Article |
| series | The Southern African Journal of Entrepreneurship and Small Business Management |
| spelling | doaj-art-0a6fc5ef32b1487eafe0ae4f6dbdee382025-02-11T13:28:37ZengAOSISThe Southern African Journal of Entrepreneurship and Small Business Management2522-73432071-31852025-01-01171e1e910.4102/sajesbm.v17i1.909191Bridging imagination and strategy in SMEs: The role of ideas and strategy in SME performanceAdin Gustina0Jane S. Liu1Setyabudi Indartono2Nindya N. Laili3Department of Management, Faculty of Economics and Business, Universitas Negeri Yogyakarta, Yogyakarta, Indonesia Department of Business Administration, School of Management, Chaoyang University of Technology, TaichungDepartment of Logistics Management, School of Management, Chaoyang University of Technology, TaichungDepartment of Management, Faculty of Economics and Business, Universitas Negeri Yogyakarta, YogyakartaDepartment of Management, Faculty of Economics and Business, Universitas Negeri Yogyakarta, YogyakartaBackground: Ideas have become the new battleground for small and medium enterprises’ (SME) success. In the digital age, competition is no longer focussed on information but on how they can compete to generate inventive ideas. Aim: This study investigates the impact of founders’ imaginativeness on SME performance. The mediating influence of strategic flexibility, moderating SME resources and intra-organisational knowledge sharing determines the relationship between imaginativeness and SME performance. Setting: The evolving landscape of competition in the digital age, where the ability to generate innovative ideas has become paramount for SMEs. Recognising the significance of founders’ imaginativeness in driving business performance, the study seeks to delve deeper into this relationship. Methods: The study employed a quantitative approach to investigate the relationship between founder imaginativeness and SME performance, utilizing data from 98 Indonesian SMEs. Results: The findings indicate that founder imaginativeness is one of the important points in SME performance. Furthermore, strategic flexibility mediates the impact of imaginativeness on SME performance, whereas intra-organisational knowledge sharing and resources moderate the impact of imaginativeness on SME performance. Conclusion: The findings offer practical insights for SMEs navigating the digital age, highlighting the importance of fostering founder imaginativeness. enhancement strategies. Using a psychoanalysis lens and a combination of several theories, this study emphasises the significance of fostering a culture conducive to imaginative thinking and knowledge sharing within SMEs. Contribution: By cultivating a culture that values creativity, collaboration, and continuous learning, SMEs can create an environment that fosters innovation and long-term success, driving organisational performance and growth.https://sajesbm.co.za/index.php/sajesbm/article/view/909sme performancestrategic flexibilityimaginativenessfirm resourcesintra-organisational knowledge sharing |
| spellingShingle | Adin Gustina Jane S. Liu Setyabudi Indartono Nindya N. Laili Bridging imagination and strategy in SMEs: The role of ideas and strategy in SME performance The Southern African Journal of Entrepreneurship and Small Business Management sme performance strategic flexibility imaginativeness firm resources intra-organisational knowledge sharing |
| title | Bridging imagination and strategy in SMEs: The role of ideas and strategy in SME performance |
| title_full | Bridging imagination and strategy in SMEs: The role of ideas and strategy in SME performance |
| title_fullStr | Bridging imagination and strategy in SMEs: The role of ideas and strategy in SME performance |
| title_full_unstemmed | Bridging imagination and strategy in SMEs: The role of ideas and strategy in SME performance |
| title_short | Bridging imagination and strategy in SMEs: The role of ideas and strategy in SME performance |
| title_sort | bridging imagination and strategy in smes the role of ideas and strategy in sme performance |
| topic | sme performance strategic flexibility imaginativeness firm resources intra-organisational knowledge sharing |
| url | https://sajesbm.co.za/index.php/sajesbm/article/view/909 |
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