PROBLEMS OF DIGITAL TRANSFORMATION OF UKRAINIAN CORPORATE MEDIA

PROBLEMS OF DIGITAL TRANSFORMATION OF UKRAINIAN CORPORATE MEDIA

Ukraine is on the path of intensive development of information technologies and digitization in all spheres of society. The impact of the COVID-19 pandemic and the war in Ukraine further accelerated the digital transformation process of all industries, especially the media. The development of digita...

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Bibliographic Details
Main Author: Oleksandr Lytvynenko
Format: Article
Language:English
Published: Borys Grinchenko Kyiv Metropolitan University 2024-12-01
Series:Інтегровані комунікації
Subjects:
corporate media
digitalization
communication strategies
cyber security
interactive technologies
Online Access:https://intcom.kubg.edu.ua/index.php/journal/article/view/346
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