Optimizing YouTube Video Visibility and Engagement: The Impact of Keywords on Fisheries’ Product Campaigns in the Supply Chain Sector

Optimizing YouTube Video Visibility and Engagement: The Impact of Keywords on Fisheries’ Product Campaigns in the Supply Chain Sector

YouTube has emerged as a powerful platform for digital content distribution, particularly in niche sectors such as fisheries and environmental sustainability. This study examines the impact of specific keywords on video visibility and engagement, focusing on fishery-related YouTube channels within t...

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Bibliographic Details
Main Authors: Emmanouil Giankos, Nikolaos T. Giannakopoulos, Damianos P. Sakas
Format: Article
Language:English
Published: MDPI AG 2025-04-01
Series:Information
Subjects:
supply chain
fisheries
digital marketing
SEO
YouTube marketing
keyword analysis
Online Access:https://www.mdpi.com/2078-2489/16/5/353
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