ARE OFFICIAL CERTIFICATIONS A RELEVANT ASPECT IN THE CONSUMPTION OF NATURAL WINES? A PROSPECTIVE STUDY AMONG SPANISH PRODUCERS/CONSUMERS
PURPOSE: Spain is leader in the world ranking of surface vineyards of ecological production, with almost 27% of world production. Consumers are demanding for more information about these sustainable practices and the official certificates can be a good option to help them. In the case of natural...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Trakia University
2021-11-01
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| Series: | Trakia Journal of Sciences |
| Subjects: | |
| Online Access: | http://tru.uni-sz.bg/tsj/Volume%2019,%202021,%20Supplement%201,%20Series%20Social%20Sciences/6%20sekcia/formatirani/R.Fuentes.pdf |
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| Summary: | PURPOSE: Spain is leader in the world ranking of surface vineyards of ecological production, with
almost 27% of world production. Consumers are demanding for more information about these
sustainable practices and the official certificates can be a good option to help them. In the case of natural
wines, four certifications can be used in the packaging of wines to inform consumers that they are
acquiring natural wine: i) certified organic winery by the EU; ii) certified biodynamic winery by
Demeter; iii) certified organic (EU) and biodynamic (Demeter) winery; iv) certified by the National
Institute of Origins and Quality (INAO) as ‘vin méthode nature’ (natural method wine) with two logos
(natural method without added sulphites and natural method with less than 30 mg/l added sulphites). To
obtain the results we have conducted a pilot study with a sample of 358 Spanish consumers of wine
divided by experts and non-experts. RESULTS: The results have confirmed there is a tendency in foodrelated on labelling in recent years to be focused on sustainability labelling and certification.
CONCLUSIONS AND IMPLICATIONS: The research has given us an idea about the importance of
sustainability for consumers of natural wine and if an official certificate is a necessary question for them
in the decision-making process. Thus, labelling certifications may increase the information for the
consumers and could also be an opportunity to generate an increased level of credibility in natural wines,
"the great unknown". |
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| ISSN: | 1313-3551 |