A study of factors affecting attitudes after visiting eco-tourism destination Don Hoi Lot, Samut Songkhram
This research aims to study the factors influencing post-visit attitudes towards ecotourism destinations. A quantitative research approach was employed, involving the distribution of structured questionnaires to a sample of 401 tourists and visitors at a designated ecotourism site. The sample was se...
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| Format: | Article |
| Language: | English |
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Taylor & Francis Group
2024-12-01
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| Series: | Cogent Social Sciences |
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| Online Access: | https://www.tandfonline.com/doi/10.1080/23311886.2024.2423858 |
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| author | Rumpapak Luekveerawattana |
| author_facet | Rumpapak Luekveerawattana |
| author_sort | Rumpapak Luekveerawattana |
| collection | DOAJ |
| description | This research aims to study the factors influencing post-visit attitudes towards ecotourism destinations. A quantitative research approach was employed, involving the distribution of structured questionnaires to a sample of 401 tourists and visitors at a designated ecotourism site. The sample was selected using systematic sampling to ensure representativeness. The questionnaire was carefully designed and pre-tested, achieving a high-reliability score with a Cronbach’s alpha coefficient of 0.85, indicating internal consistency. The data were analyzed using descriptive statistics, including frequencies, percentages, means, and standard deviations. Furthermore, path analysis was employed for hypothesis testing to determine the relationships between key variables. This comprehensive analysis identified spatial (X1) and participation factors (X4) as the primary influencers of post-visit attitudes at the ecotourism destination. |
| format | Article |
| id | doaj-art-0362a9e3e08f47a4a60f2172f5fb1dc4 |
| institution | Kabale University |
| issn | 2331-1886 |
| language | English |
| publishDate | 2024-12-01 |
| publisher | Taylor & Francis Group |
| record_format | Article |
| series | Cogent Social Sciences |
| spelling | doaj-art-0362a9e3e08f47a4a60f2172f5fb1dc42025-08-20T03:44:11ZengTaylor & Francis GroupCogent Social Sciences2331-18862024-12-0110110.1080/23311886.2024.2423858A study of factors affecting attitudes after visiting eco-tourism destination Don Hoi Lot, Samut SongkhramRumpapak Luekveerawattana0Department of Management Science, Suan Sunandha Rajabhat University, Bangkok, ThailandThis research aims to study the factors influencing post-visit attitudes towards ecotourism destinations. A quantitative research approach was employed, involving the distribution of structured questionnaires to a sample of 401 tourists and visitors at a designated ecotourism site. The sample was selected using systematic sampling to ensure representativeness. The questionnaire was carefully designed and pre-tested, achieving a high-reliability score with a Cronbach’s alpha coefficient of 0.85, indicating internal consistency. The data were analyzed using descriptive statistics, including frequencies, percentages, means, and standard deviations. Furthermore, path analysis was employed for hypothesis testing to determine the relationships between key variables. This comprehensive analysis identified spatial (X1) and participation factors (X4) as the primary influencers of post-visit attitudes at the ecotourism destination.https://www.tandfonline.com/doi/10.1080/23311886.2024.2423858Factorsaffectingpost-visit attitudesdestinationEco-TourismHospitality |
| spellingShingle | Rumpapak Luekveerawattana A study of factors affecting attitudes after visiting eco-tourism destination Don Hoi Lot, Samut Songkhram Cogent Social Sciences Factors affecting post-visit attitudes destination Eco-Tourism Hospitality |
| title | A study of factors affecting attitudes after visiting eco-tourism destination Don Hoi Lot, Samut Songkhram |
| title_full | A study of factors affecting attitudes after visiting eco-tourism destination Don Hoi Lot, Samut Songkhram |
| title_fullStr | A study of factors affecting attitudes after visiting eco-tourism destination Don Hoi Lot, Samut Songkhram |
| title_full_unstemmed | A study of factors affecting attitudes after visiting eco-tourism destination Don Hoi Lot, Samut Songkhram |
| title_short | A study of factors affecting attitudes after visiting eco-tourism destination Don Hoi Lot, Samut Songkhram |
| title_sort | study of factors affecting attitudes after visiting eco tourism destination don hoi lot samut songkhram |
| topic | Factors affecting post-visit attitudes destination Eco-Tourism Hospitality |
| url | https://www.tandfonline.com/doi/10.1080/23311886.2024.2423858 |
| work_keys_str_mv | AT rumpapakluekveerawattana astudyoffactorsaffectingattitudesaftervisitingecotourismdestinationdonhoilotsamutsongkhram AT rumpapakluekveerawattana studyoffactorsaffectingattitudesaftervisitingecotourismdestinationdonhoilotsamutsongkhram |