EXPANDING HORIZONS: THE ROLE OF KOREAN LANGUAGE IN LANGUAGE FOR SPECIFIC PURPOSES PROGRAMS FOR BUSINESS COMMUNICATION IN ROMANIA

This article examines the possibility of teaching Asian languages—specifically Korean—within the framework of Language for Specific Purposes (LSP) in Romania, particularly for business communication. As Romania’s economic ties with East Asian countries continues to strengthen, there is a growing dem...

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Main Author: Alexandra Bîja
Format: Article
Language:deu
Published: University of Oradea 2025-03-01
Series:Journal of Languages for Specific Purposes
Subjects:
Online Access:http://jlsp.steconomiceuoradea.ro/wp-content/uploads/2025/03/6.pdf
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author Alexandra Bîja
author_facet Alexandra Bîja
author_sort Alexandra Bîja
collection DOAJ
description This article examines the possibility of teaching Asian languages—specifically Korean—within the framework of Language for Specific Purposes (LSP) in Romania, particularly for business communication. As Romania’s economic ties with East Asian countries continues to strengthen, there is a growing demand for professionals equipped with both linguistic proficiency and cultural understanding to navigate these partnerships effectively. The article begins with a literature review on LSP, highlighting global trends in Asian language learning and existing research in Romania. It discusses the benefits of cultural competence in business and the competitive advantages that language proficiency can provide in the global market. By proposing a conceptual framework for implementing Korean LSP programs, this article highlights how these initiatives can enhance Romania’s workforce competitiveness, foster deeper business relationships, and strengthen the country’s position in the global economy. The findings aim to serve as a foundation for future empirical research and practical applications in language education.
format Article
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publishDate 2025-03-01
publisher University of Oradea
record_format Article
series Journal of Languages for Specific Purposes
spelling doaj-art-018adee0c1914cf59d62bbdc480016052025-08-20T03:15:58ZdeuUniversity of OradeaJournal of Languages for Specific Purposes2359-91032359-89212025-03-011127186EXPANDING HORIZONS: THE ROLE OF KOREAN LANGUAGE IN LANGUAGE FOR SPECIFIC PURPOSES PROGRAMS FOR BUSINESS COMMUNICATION IN ROMANIAAlexandra Bîja0Department of Korean Language and Literature, Faculty of Letters, Babes-Bolyai University and Department of Modern Languages and Business Communication, Faculty of Economics and Business Management, Babes-Bolyai University, RomaniaThis article examines the possibility of teaching Asian languages—specifically Korean—within the framework of Language for Specific Purposes (LSP) in Romania, particularly for business communication. As Romania’s economic ties with East Asian countries continues to strengthen, there is a growing demand for professionals equipped with both linguistic proficiency and cultural understanding to navigate these partnerships effectively. The article begins with a literature review on LSP, highlighting global trends in Asian language learning and existing research in Romania. It discusses the benefits of cultural competence in business and the competitive advantages that language proficiency can provide in the global market. By proposing a conceptual framework for implementing Korean LSP programs, this article highlights how these initiatives can enhance Romania’s workforce competitiveness, foster deeper business relationships, and strengthen the country’s position in the global economy. The findings aim to serve as a foundation for future empirical research and practical applications in language education.http://jlsp.steconomiceuoradea.ro/wp-content/uploads/2025/03/6.pdflanguage for specific purposes (lsp)asian languagesbusiness communicationbusiness koreancultural competenceprofessional language training
spellingShingle Alexandra Bîja
EXPANDING HORIZONS: THE ROLE OF KOREAN LANGUAGE IN LANGUAGE FOR SPECIFIC PURPOSES PROGRAMS FOR BUSINESS COMMUNICATION IN ROMANIA
Journal of Languages for Specific Purposes
language for specific purposes (lsp)
asian languages
business communication
business korean
cultural competence
professional language training
title EXPANDING HORIZONS: THE ROLE OF KOREAN LANGUAGE IN LANGUAGE FOR SPECIFIC PURPOSES PROGRAMS FOR BUSINESS COMMUNICATION IN ROMANIA
title_full EXPANDING HORIZONS: THE ROLE OF KOREAN LANGUAGE IN LANGUAGE FOR SPECIFIC PURPOSES PROGRAMS FOR BUSINESS COMMUNICATION IN ROMANIA
title_fullStr EXPANDING HORIZONS: THE ROLE OF KOREAN LANGUAGE IN LANGUAGE FOR SPECIFIC PURPOSES PROGRAMS FOR BUSINESS COMMUNICATION IN ROMANIA
title_full_unstemmed EXPANDING HORIZONS: THE ROLE OF KOREAN LANGUAGE IN LANGUAGE FOR SPECIFIC PURPOSES PROGRAMS FOR BUSINESS COMMUNICATION IN ROMANIA
title_short EXPANDING HORIZONS: THE ROLE OF KOREAN LANGUAGE IN LANGUAGE FOR SPECIFIC PURPOSES PROGRAMS FOR BUSINESS COMMUNICATION IN ROMANIA
title_sort expanding horizons the role of korean language in language for specific purposes programs for business communication in romania
topic language for specific purposes (lsp)
asian languages
business communication
business korean
cultural competence
professional language training
url http://jlsp.steconomiceuoradea.ro/wp-content/uploads/2025/03/6.pdf
work_keys_str_mv AT alexandrabija expandinghorizonstheroleofkoreanlanguageinlanguageforspecificpurposesprogramsforbusinesscommunicationinromania