Exploring Muhammadiyah Youth Interest in Agripreneurship Transformation in Sidenreng Rappang Regency: Insights from the Theory of Planned Behavior

Muhammadiyah youth have an excellent opportunity to be involved transforming of young agropreneurs in the agricultural sector by utilizing land assets. The purpose of this study is to explore the interest of Muhammadiyah youth in transforming into young agropreneurs in Sidenreng Rappang Regency usi...

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Main Authors: Aksal Mursalat, Muhammad Ikbal, Akbar, Nining Triani Thamrin, Bahtiar Herman, Reza Asra
Format: Article
Language:English
Published: BPFP Universitas Bengkulu 2025-03-01
Series:Jurnal Agrisep
Subjects:
Online Access:https://ejournal.unib.ac.id/agrisep/article/view/35673
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author Aksal Mursalat
Muhammad Ikbal
Akbar
Nining Triani Thamrin
Bahtiar Herman
Reza Asra
author_facet Aksal Mursalat
Muhammad Ikbal
Akbar
Nining Triani Thamrin
Bahtiar Herman
Reza Asra
author_sort Aksal Mursalat
collection DOAJ
description Muhammadiyah youth have an excellent opportunity to be involved transforming of young agropreneurs in the agricultural sector by utilizing land assets. The purpose of this study is to explore the interest of Muhammadiyah youth in transforming into young agropreneurs in Sidenreng Rappang Regency using the Theory of Planned Behavior to analyze the influence of attitudes, subjective norms, and perceived behavioral control on intentions and behavior. Research methods include purposive sampling, observation, interviews, and Structural Equation Model (SEM) analysis with 100 respondents. The results showed that attitude directly and significantly influences behavior, while subjective norms and perceived behavioral control influence behavior through intention. The findings suggest that increasing positive attitudes and strengthening subjective norms are essential for forming solid intentions, increasing participation in agropreneurship. This research provides important insights for designing training programs and policies that support Muhammadiyah youth interest in the agricultural sector, which impacts the economic productivity and welfare of Muhammadiyah cadres in Sidenreng Rappang District.
format Article
id doaj-art-0189ec43254d43ceb5a949dbe3e85cb4
institution DOAJ
issn 1412-8837
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language English
publishDate 2025-03-01
publisher BPFP Universitas Bengkulu
record_format Article
series Jurnal Agrisep
spelling doaj-art-0189ec43254d43ceb5a949dbe3e85cb42025-08-20T02:57:41ZengBPFP Universitas BengkuluJurnal Agrisep1412-88372579-99592025-03-01240110.31186/jagrisep.24.01.37-52Exploring Muhammadiyah Youth Interest in Agripreneurship Transformation in Sidenreng Rappang Regency: Insights from the Theory of Planned BehaviorAksal Mursalat0Muhammad Ikbal1Akbar2Nining Triani Thamrin3Bahtiar Herman4Reza Asra5Department of Agribusiness, Faculty of Science and Technology, University of Muhammadiyah Sidenreng Rappang, South Sulawesi, IndonesiaDepartment of Public Administration, Faculty of Social and Political Sciences, University of Muhammadiyah Sidenreng Rappang, South Sulawesi, IndonesiaDepartment of Agribusiness, Faculty of Agriculture, University of Muhammadiyah Makassar, Makassar, IndonesiaDepartment of Agrotechnology, Faculty of Science and Technology, University of Muhammadiyah Sidenreng Rappang, South Sulawesi, IndonesiaDepartment of Entrepreneurship, Faculty of Economics and Business, University of Muhammadiyah Sidenreng Rappang, South Sulawesi, IndonesiaDepartment of Agrotechnology, Faculty of Science and Technology, University of Muhammadiyah Sidenreng Rappang, South Sulawesi, Indonesia Muhammadiyah youth have an excellent opportunity to be involved transforming of young agropreneurs in the agricultural sector by utilizing land assets. The purpose of this study is to explore the interest of Muhammadiyah youth in transforming into young agropreneurs in Sidenreng Rappang Regency using the Theory of Planned Behavior to analyze the influence of attitudes, subjective norms, and perceived behavioral control on intentions and behavior. Research methods include purposive sampling, observation, interviews, and Structural Equation Model (SEM) analysis with 100 respondents. The results showed that attitude directly and significantly influences behavior, while subjective norms and perceived behavioral control influence behavior through intention. The findings suggest that increasing positive attitudes and strengthening subjective norms are essential for forming solid intentions, increasing participation in agropreneurship. This research provides important insights for designing training programs and policies that support Muhammadiyah youth interest in the agricultural sector, which impacts the economic productivity and welfare of Muhammadiyah cadres in Sidenreng Rappang District. https://ejournal.unib.ac.id/agrisep/article/view/35673muhammadiyah youththeory of planned behaviorsidenreng rappangyoung agropreneur
spellingShingle Aksal Mursalat
Muhammad Ikbal
Akbar
Nining Triani Thamrin
Bahtiar Herman
Reza Asra
Exploring Muhammadiyah Youth Interest in Agripreneurship Transformation in Sidenreng Rappang Regency: Insights from the Theory of Planned Behavior
Jurnal Agrisep
muhammadiyah youth
theory of planned behavior
sidenreng rappang
young agropreneur
title Exploring Muhammadiyah Youth Interest in Agripreneurship Transformation in Sidenreng Rappang Regency: Insights from the Theory of Planned Behavior
title_full Exploring Muhammadiyah Youth Interest in Agripreneurship Transformation in Sidenreng Rappang Regency: Insights from the Theory of Planned Behavior
title_fullStr Exploring Muhammadiyah Youth Interest in Agripreneurship Transformation in Sidenreng Rappang Regency: Insights from the Theory of Planned Behavior
title_full_unstemmed Exploring Muhammadiyah Youth Interest in Agripreneurship Transformation in Sidenreng Rappang Regency: Insights from the Theory of Planned Behavior
title_short Exploring Muhammadiyah Youth Interest in Agripreneurship Transformation in Sidenreng Rappang Regency: Insights from the Theory of Planned Behavior
title_sort exploring muhammadiyah youth interest in agripreneurship transformation in sidenreng rappang regency insights from the theory of planned behavior
topic muhammadiyah youth
theory of planned behavior
sidenreng rappang
young agropreneur
url https://ejournal.unib.ac.id/agrisep/article/view/35673
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