Leading the customer experience : inspirational service leadership /

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Bibliographic Details
Main Author: Cook, Sarah, 1955-
Format: Book
Language:English
Published: Farnham, Surrey, England ; Burlington, VT : Gower, 2015.
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Online Access:View in OPAC
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Table of Contents:
  • Acknowledgments
  • Preface
  • Why does leadership matter when it comes to customer experience?
  • The qualities of the customer focused leader
  • Customer insights and priorities
  • Recruiting for attitude, training for excellence
  • Motivating and empowering your people
  • Communicate and praise
  • Improve and innovate
  • Consistently consistent
  • Bibliography
  • Index.