Marketing for Hospitality and tourism /

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Bibliographic Details
Main Author: Bowen, Kotler Makens
Format: Book
Language:English
Published: London : Pearson , c2014.
Edition:6th. ed.
Online Access:View in OPAC
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100 |a  Bowen, Kotler Makens.  |9 11953 
245 |a Marketing for Hospitality and tourism /  |c Kotler Bowen Makens. 
250 |a 6th. ed.  |b Pearson New International Edition. 
260 |a London :  |b Pearson ,  |c c2014. 
300 |a ii, 630 p. :  |b ill. (som col);  |c 27 CM. 
500 |a Includes: Appendix (601-611) Index (613-629) 
650 |2 Tourism. 
650 |2 Marketing. 
942 |2 ddc  |c BOOK