Marketing Management /
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
New York :
Harcourt Brace Jovanovich,
[1972].
|
| Series: | The Harbrace series in business and economics
|
| Subjects: | |
| Online Access: | View in OPAC |
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MARC
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| 003 | OSt | ||
| 005 | 20210928093555.0 | ||
| 008 | 720607s1972 nyua b 001 0 eng | ||
| 952 | |0 0 |1 0 |2 ddc |4 0 |6 658_800000000000000_BOY |7 0 |9 8588 |a MAIN |b MAIN |c Open |d 2021-09-28 |l 0 |o 658.8 BOY |p 161 |r 2024-07-23 08:43:22 |w 2021-09-28 |y BOOK | ||
| 999 | |c 3864 |d 3864 | ||
| 020 | |a 0155551124 | ||
| 040 | |a DLC |c KABLIB |d KABLIB | ||
| 082 | 0 | 0 | |a 658.8 |2 23 |b BOY |
| 100 | 1 | |a Boyd, Harper W. |9 10234 | |
| 245 | 0 | 0 | |a Marketing Management / |c Harper W. Boyd, Jr. [and] William F. Massy. |
| 260 | |a New York : |b Harcourt Brace Jovanovich, |c [1972]. | ||
| 300 | |a xii, 618 p. |b illus. |c 24 cm. | ||
| 490 | 0 | |a The Harbrace series in business and economics | |
| 500 | |a Includes Index. | ||
| 504 | |a Includes bibliographical references. | ||
| 650 | 0 | |a Marketing |x Management. |9 10235 | |
| 700 | 1 | |a Massy, William F., |e Joint author. |9 10236 | |
| 942 | |2 ddc |c BOOK | ||