Churchill/Ford/Walker's Sales Force Management /

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Bibliographic Details
Main Author: Johnston, Mark W.
Other Authors: Churchill, Gilbert A., Ford, Neil M., Walker, Orville C., Marshall, Greg W.
Format: Book
Language:English
Published: Boston : McGraw-Hill/Irwin, c2006.
Edition:8th ed.
Series:McGraw-Hill/Irwin series in marketing
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Description
Item Description:Includes index.
Physical Description:xvii, 491 p. : ill. ; 26 cm.
Bibliography:Includes bibliographical references.
ISBN:007296183X (alk. paper)
9780072961836