International Entrepreneurship : starting, developing, and managing a global venture /

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Bibliographic Details
Main Author: Hisrich, Robert D.
Format: Book
Language:English
Published: Thousand Oaks, CA : SAGE Publications Ltd. ; c2013.
Edition:2nd ed.
Subjects:
Online Access:View in OPAC
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Table of Contents:
  • Importance of international entrepreneurship
  • Globalization and the international environment
  • Cultures and international entrepreneurship
  • Developing the global business plan
  • Selecting international business opportunities
  • International legal concerns
  • Alternative entry strategies
  • The global monetary system
  • Global marketing and R&D
  • Global human resource management
  • Implementing and managing a global entrepreneurial strategy
  • Cases :
  • Beijing Sammies
  • Federal Express
  • Fitz-Ritter Wine Estate : 225 years of tradition and entrepreneurship
  • Intelligent Leisure Solutions
  • Logisys : a small company with international potential
  • Mayu LLC
  • Motrada Ltd
  • Parsek LLC
  • Sedo.com
  • Trimo
  • UniMed and EduMed.