International Entrepreneurship : starting, developing, and managing a global venture /
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Thousand Oaks, CA :
SAGE Publications Ltd. ;
c2013.
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Edition: | 2nd ed. |
Subjects: | |
Online Access: | View in OPAC |
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Table of Contents:
- Importance of international entrepreneurship
- Globalization and the international environment
- Cultures and international entrepreneurship
- Developing the global business plan
- Selecting international business opportunities
- International legal concerns
- Alternative entry strategies
- The global monetary system
- Global marketing and R&D
- Global human resource management
- Implementing and managing a global entrepreneurial strategy
- Cases :
- Beijing Sammies
- Federal Express
- Fitz-Ritter Wine Estate : 225 years of tradition and entrepreneurship
- Intelligent Leisure Solutions
- Logisys : a small company with international potential
- Mayu LLC
- Motrada Ltd
- Parsek LLC
- Sedo.com
- Trimo
- UniMed and EduMed.