E-marketing : concepts, methodologies, tools, and applications /
"This reference presents a vital compendium of research detailing the latest case studies, architectures, frameworks, methodologies, and research on e-marketing"--Provided by publisher.
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Corporate Author: | Information Resources Management Association (Editor) |
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Format: | Book |
Language: | English |
Published: |
Hershey, PA :
Business Science Reference,
c2012.
|
Subjects: | |
Online Access: | View in OPAC |
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