Marketing Communications /
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Main Author: | |
---|---|
Format: | Book |
Language: | English |
Published: |
London :
Sage,
c2015.
|
Edition: | Second edition. |
Subjects: | |
Online Access: | View in OPAC |
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MARC
LEADER | 00000cam a22000007i 4500 | ||
---|---|---|---|
003 | OSt | ||
005 | 20210310103024.0 | ||
008 | 140320s2015 enk b 001 0 eng d | ||
952 | |0 0 |1 0 |2 ddc |4 0 |6 658_802000000000000_EGA |7 0 |9 6645 |a MAIN |b MAIN |c Open |d 2021-03-10 |l 0 |o 658.802 EGA |p 4101 |r 2024-07-23 08:43:23 |w 2021-03-10 |y BOOK | ||
999 | |c 3220 |d 3220 | ||
020 | |a 9781446259023 (hardback) | ||
020 | |a 1446259021 (hardback) | ||
020 | |a 9781446259030 (paperback) | ||
020 | |a 144625903X (paperback) | ||
040 | |a YDXCP |c KABLIB |d KABLIB | ||
082 | 0 | 4 | |a 658.802 |2 23 |b EGA |
100 | 1 | |a Egan, John, |d 1952- |e Author. |9 8451 | |
245 | 1 | 0 | |a Marketing Communications / |c John Egan. |
250 | |a Second edition. | ||
264 | 1 | |a London : |b Sage, |c c2015. | |
300 | |a ix, 420 pages ; |c 27 cm | ||
500 | |a Includes index. | ||
504 | |a Includes bibliographical references. | ||
650 | 0 | |a Communication in marketing. |9 8452 | |
650 | 0 | |a Marketing. |9 8446 | |
650 | 0 | |a Advertising. |9 8453 | |
650 | 7 | |a Advertising. |2 fast |0 (OCoLC)fst00797511 |9 8453 | |
650 | 7 | |a Communication in marketing. |2 fast |0 (OCoLC)fst00870196 |9 8452 | |
650 | 7 | |a Marketing. |2 fast |0 (OCoLC)fst01010167 |9 8446 | |
942 | |2 ddc |c BOOK |