Basic Marketing : a marketing strategy planning approach /
Saved in:
| Main Author: | |
|---|---|
| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
New York :
McGraw-Hill,
c2014.
|
| Edition: | 19th ed. |
| Online Access: | View in OPAC |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Item Description: | Includes index. |
|---|---|
| Physical Description: | xxxix, 725 p. : ill. ; 28 cm. |
| Bibliography: | Includes bibliographic references. |
| ISBN: | 9781259060762 |