Marketing Management : an Asian perspective /

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Bibliographic Details
Other Authors:	Ang, Swee Hoon (Joint Author.), Leong, Siew Meng (Joint Author.), Tan, Chin Tiong (Joint Author.), Keller, Kevin Lane (Joint Author.)
Format:	Book
Language:	English
Published:	Singapore; London : Prentice Hall, c2009.
Edition:	5th ed.
Online Access:	View in OPAC
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