Showing 1 - 2 results of 2 for search 'Nabil Mzoughi', query time: 0.01s Refine Results
  1. 1
    The impact of TV channel design on emotion and brand personality

    The impact of TV channel design on emotion and brand personality by Nabil Mzoughi, Héla Ayed

    Published 2008-12-01
    Get full text
    Article
    Save to List
    Saved in:
  2. 2
    Customers’ evaluations after a bank renaming: effects of brand name change on brand personality, brand attitudes and customers’ satisfaction

    Customers’ evaluations after a bank renaming: effects of brand name change on brand personality, brand attitudes and customers’ satisfaction by Wafa M’Sallem, Nabil Mzoughi, Olfa Bouhlel

    Published 2009-11-01
    Get full text
    Article
    Save to List
    Saved in:

Search Tools: