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Muhammad Gunawan Alif
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Muhammad Gunawan Alif
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Enhancing customer value co-creation through online brand interactivity: A comparative analysis of search-hedonic and experience-hedonic products
by
Rae Secioria
,
Adi Zakaria Afiff
,
Sri Rahayu Hijrah Hati
,
Muhammad Gunawan Alif
Published 2025-02-01
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