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  1. 1
    Interactivity and Explicit Memory Formation of Consumer Undergraduate Male Students on Internet Environment

    Interactivity and Explicit Memory Formation of Consumer Undergraduate Male Students on Internet Environment by George Bedinelli Rossi, Dirceu da Silva, Mauro Neves Garcia

    Published 2016-01-01
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  2. 2
    The Brand’s Effect on the Evaluation of Advertising Endorsed by Celebrities: an Experimental Study

    The Brand’s Effect on the Evaluation of Advertising Endorsed by Celebrities: an Experimental Study by Leonardo Aureliano-Silva, Evandro Luiz Lopes, Otávio Bandeira De Lamônica Freire, Dirceu da Silva

    Published 2015-01-01
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